Kerala Plus Two Question Paper 2024 Journalism

Kerala Board

Question Paper
2024

Reg. No. : ......................................
SY-547 Name : ...........................................

SECOND YEAR HIGHER SECONDARY EXAMINATION, MARCH – 2024

Part – III Time : 2 Hours
JOURNALISM Cool-off time : 15 Minutes
Maximum : 60 Scores

General Instructions to Candidates : s

 There is a ‘Cool-off time’ of 15 minutes in addition to the writing time.

 Use the ‘Cool-off time’ to get familiar with questions and to plan your answers.
 Read questions carefully before answering.

 Read the instructions carefully.
 Calculations, figures and graphs should be shown in the answer sheet itself.
 Malayalam version of the questions is also provided.

  :
    15  ‘  ’ .
 ‘  ’    
 .

      .
    .
  , , ,   
.

   .

SY-547 1 P.T.O.

Answer any 8 questions from 1 to 9. Each carries 1 score. (8  1 = 8)
1. An example for Women’s magazine.
(a) Star and Style (b) Vanitha
(c) Stardust (d) India Today

2. The first community radio in Kerala is ______.

3. A Camera travelling along with a moving subject is called ______.

4. The permanent venue of IFFI is in ______.

5. ______ is the software system designed to search information on the web.

6. Expand the term DTP.

7. Name the person who wrote a user manual for BINAC computer.

8. Name the newspaper which carried the first printed advertisement in India.

9. ______ is the house journal published by Air India to be distributed among the
employees.

Answer any 6 questions from 10 to 17. Each carries 2 scores. (6  2 = 12)
10. What is meant by profile or personality feature in magazine writing ? Briefly describe.

11. Define layout in magazine.

12. What is Radio bridge ?

SY-547 2

1  9    8  .
1  . (8  1 = 8)
1.    .
(a)    (b) 
(c)   (d)  

2.     ______ .

3.      ______ 
.

4.        ______ .

5.       
  ______.

6. DTP   .

7. BINAC        .

8.       .

9.      
   ______.

10  17    6  .
2  . (6  2 = 12)
10.         ?
 .

11.      .

12.     ?

SY-547 3 P.T.O.

13. In the grammar of cinema, we come across the term ‘sequence’. Explain.

14. Define the term ‘Web browsers’.

15. What is meant by ‘User manual’ ? Explain.

16. Explain the term ‘floating advertisement’.

17. Write any two traditional tools used in Corporate Communication.

Answer any 4 questions from 18 to 22. Each carries 3 scores. (4  3 = 12)
18. What is meant by magazine article ? Explain briefly.

19. Explain the term ‘folio’ in magazine.

20. Define the term ‘Story board’.

21. In technical writing we come across the term ‘technical report’. Briefly explain the
term ‘technical report’.

22. What is the importance of digital tools in public relations ? Explain.

Answer any 4 questions from 23 to 27. Each carries 4 scores. (4  4 = 16)

23. In visual language we come across different Camera shots. What is ‘Medium shot’ ?
Explain briefly.

24. Dr. J.C. Daniel was a dominant figure in the history of Malayalam Cinema. Elucidate
in your own view on his contribution towards the growth and development of
Malayalam Cinema.

SY-547 4

13.       ‘sequence’
.

14. ‘Web browsers’   .

15.  ‘ ’ ? .

16. ‘Floating  ’   .

17.     
  .

18  22    4  .
3  . (4  3 = 12)
18.    ?  .

19.  ‘folio’   .

20. ‘  ’   .

21.        .
     .

22.       ?
.

23  27    4  .
4  . (4  4 = 16)
23.      .
   ?  .

24.    . ..   
.     
     .

SY-547 5 P.T.O.

25. Write any four qualities of a ‘technical writer’.

26. “It is stated that advertisements create consumerism.” Elucidate in your own view on
the demerits of advertisement.

27. A diversity of functions are performed by the Corporate Communication Officer in an
organisation. Identify any four functions and explain them briefly.

Answer any 2 questions from 28 to 30. Each carries 6 scores. (2  6 = 12)

28. What are the different types of microphones used for radio recording ? Explain
briefly.

29. Briefly explain the origin of Malayalam Cinema.

30. It is stated that Social Media has revolutionized the Communication process in recent
years. Identify any three social media and explain them briefly.

____________

SY-547 6

25.      .

26. “    .”
     
.

27.      
  .   
   .

28  30    2  .
6  . (2  6 = 12)

28.     
  ?  .

29.     .

30.     
   .
      
  .
____________

SY-547 7 P.T.O.

SY-547 8

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