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CLASS : 12th (Sr. Secondary) Code No. 4309
Series : SS-M/2019
Roll No. SET : B
O;kolkf;d v/;;u
BUSINESS STUDIES
[ Hindi and English Medium ]
ACADEMIC /OPEN
(Only for Fresh/Re-appear Candidates)
Time allowed : 3 hours ] [ Maximum Marks : 80
• d`i;k tk¡p dj ysa fd bl iz'u-i= esa eqfnzr i`"B 8 rFkk
iz'u 28 gSaA
Please make sure that the printed pages in this
question paper are 8 in number and it contains 28
questions.
• iz'u-i= esa nkfgus gkFk dh vksj fn;s x;s dksM uEcj rFkk lsV dks
Nk= mÙkj-iqfLrdk ds eq[;-i`"B ij fy[ksaA
The Code No. and Set on the right side of the
question paper should be written by the candidate
on the front page of the answer-book.
• d`i;k iz'u dk mÙkj fy[kuk 'kq: djus ls igys] iz'u dk Øekad
vo'; fy[ksaA
Before beginning to answer a question, its Serial
Number must be written.
4309/(Set : B) P. T. O.
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(2) 4309/(Set : B)
• mÙkj-iqfLrdk ds chp esa [kkyh iUuk / iUus u NksMsa+A
Don’t leave blank page / pages in your answer-book.
• mÙkj-iqfLrdk ds vfrfjDr dksbZ vU; 'khV ugha feysxhA vr%
vko';drkuqlkj gh fy[ksa vkSj fy[kk mÙkj u dkVsaA
Except answer-book, no extra sheet will be given.
Write to the point and do not strike the written
answer.
• ijh{kkFkhZ viuk jksy ua0 iz'u-i= ij vo'; fy[ksaA
Candidates must write their Roll Number on the
question paper.
• d`i;k iz'uksa dk mÙkj nsus lss iwoZ ;g lqfuf'pr dj ysa fd iz'u-i=
iw.kZ o lgh gS] ijh{kk ds mijkUr bl lEcU/k esa dksbZ Hkh nkok
Lohdkj ugha fd;k tk;sxkA
Before answering the questions, ensure that you
have been supplied the correct and complete
question paper, no claim in this regard, will be
entertained after examination.
uksV % (i) LkHkh iz'u vfuok;Z gSaA
All questions are compulsory.
(ii) iz'u la[;k 1 ls 4 rd nh?kZ mÙkjh; iz'u gSaA çR;sd ç'u
6 vadksa dk gS rFkk buesa vkUrfjd NwV miyC/k gSA
Question Nos. 1 to 4 are Long Answer Type
Questions. Each question carries 6 marks.
Internal choice is available in these
questions.
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(iii) iz'u la[;k 5 ls 12 rd y?kq mÙkjh; iz'u gSaA çR;sd
ç'u 4 vadksa dk gSA
Question Nos. 5 to 12 are Short Answer Type
Questions. Each question carries 4 marks.
(iv) iz'u la[;k 13 ls 20 rd vfry?kq mÙkjh; ç'u gSaA
çR;sd ç'u 2 vadksa dk gSA
Question Nos. 13 to 20 are Very Short
Answer Type Questions. Each question
carries 2 marks.
(v) iz'u la[;k 21 ls 25 rd ds mÙkj dqN gh 'kCnksa esa nsus
gSa rFkk iz'u la[;k 26 ls 28 rd cgqfodYih; ç'u gSaA
fn, x, fodYiksa esa ls lgh mÙkj pqfu,A izR;sd ç'u 1
vad dk gSA
Question Nos. 21 to 25 are to be answered
in a few words and Question Nos. 26 to 28
are Multiple Choice Questions. Choose the
correct answer from given options. Each
question carries 1 mark.
1. fu;qfDrdj.k izfØ;k ds fdUgha N% pj.kksa dk mYys[k djsaA 6
State any six steps involved in staffing process.
vFkok
OR
HkrhZ ds fdUgha N% cká òksrksa dh O;k[;k djsaA 6
Explain any six external sources of Recruitment.
2. ^fu;U=.k* 'kCn dks le>kb,A fu;U=.k dh fdUgha pkj lhekvksa
dk o.kZu djsaA 6
Explain the term 'Controlling'. Describe any four
limitations of control.
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vFkok
OR
^ctVjh fu;U=.k* D;k gS \ fu;U=.k dh fdUgha pkj rduhdksa dk
o.kZu djsaA 6
What is 'Budgetary Control' ? Explain any four
techniques of controlling.
3. ,d dEiuh dh LFkk;h iw¡th dh vko';drk dks izHkkfor djus
okys fdUgha N% ?kVdksa dk o.kZu djsaA 6
Explain any six factors affecting the requirement
of fixed capital of a company.
vFkok
OR
iw¡th <k¡ps ls D;k vfHkizk; gS \ ,d dEiuh ds iw¡th <k¡ps dks
fu/kkZfjr djus okys fdUgha pkj ?kVdksa dk o.kZu djsaA 6
What is meant by Capital Structure ? Explain
any four factors that determine the capital
structure of a company.
4. foi.ku feJ.k D;k gS \ foi.ku feJ.k ds fdUgha pkj rÙoksa dk
o.kZu djsaA 6
What is Marketing Mix ? Explain any four
elements of marketing mix.
vFkok
OR
^foØ;* vkSj ^foi.ku* esa dksbZ N% vUrj Li"V djsaA 6
Clarify any six differences between 'Sales' and
'Marketing'.
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5. oSKkfud izcU/k ds fdUgha pkj fl)kUrksa dk o.kZu djsaA 4
Explain any four principles of Scientific
Management.
6. O;kolkf;d okrkoj.k ls vkidk D;k vfHkizk; gS \ O;kolkf;d
okrkoj.k ds dksbZ nks egÙo fy[ksaA 4
What do you mean by Business Environment ?
Mention any two points on the importance of
Business Environment.
7. fu;kstu izfØ;k ds fdUgha pkj pj.kksa dk o.kZu djsaA 4
Explain any four steps of Planning Process.
8. laxBu dh ifjHkk"kk nsaA laxBu ds egÙo dks fdUgha nks fcUnqvksa
}kjk le>kb,A 4
Define Organization. Explain the importance of
organization by taking any two points.
9. funsZ'ku D;k gS \ funsZ'ku dk;Z ds nks rÙoksa dk o.kZu djsaA 4
What is Directing ? Explain any two elements of
directing function.
10. Hkkjrh; izfrHkwfr ,oa fofue; cksMZ (SEBI) ds lapkyu lEcU/kh
fdUgha pkj dk;ksZa dks le>kb,A 4
Explain any four regulatory functions of
Securities and Exchange Board of India (SEBI).
11. Hkkjr esa miyC/k miHkksDrk laj{k.k ds fdUgha pkj mik;ksa ,oa
lk/kuksa dks le>kb,A 4
Explain any four ways and means of consumer
protection available in India.
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12. m|fe;ksa ds vius m|eksa esa Hkwfedk ij ,d uksV fy[ksAa 4
Write a note on the role of entrepreneurs in
relation to their enterprises.
13. ,d laxBu esa mPpLrjh; izcU/k ds fdUgha nks dk;ksZa dk la{ksi esa
o.kZu djsaA 2
Explain in brief any two functions of top level
management in an organization.
14. oSKkfud izcU/ku dh fdUgha nks rduhdksa dk laf{kIr o.kZu djsaA 2
Explain in brief any two techniques of Scientific
Management.
15. vkfFkZd okrkoj.k ds dksbZ nks igyw le>kb,A 2
Explain any two aspects of Economic
Environment.
16. O;kolkf;d okrkoj.k ds egÙo dks fdUgha nks fcUnqvksa }kjk Li"V
djsaA 2
Clarify the importance of Business Environment
by taking any two points.
17. HkrhZ ds fdUgha nks vkUrfjd òksrksa dk o.kZu djsaA 2
Explain any two internal sources of Recruitment.
18. foÙkh; cktkj ds fdUgha nks dk;ksZa dk o.kZu djsaA 2
Explain any two functions of Financial Market.
19. czkafMax (Branding) ds dksbZ nks ykHk fy[ksaA 2
Mention any two advantages of Branding.
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20. m|ferk ewY; (Value) rFkk n`f"Vdks.k (Attitude) ls vki D;k
le>rs gSa \ 2
What do you understand by Entrepreneurship
Value and Attitude ?
21. izcU/k dh dksbZ ,d fo'ks"krk fy[ksaA 1
Write any one feature of Management.
22. ekspkZcUnh ¼O;wg jpuk½ ls vkidk D;k vfHkizk; gS \ 1
What do you mean by Strategy ?
23. izkFkfed cktkj ls D;k vk'k; gS \ 1
What is meant by Primary Market ?
24. m|ferk ls vki D;k le>rs gSa \ 1
What do you understand by Entrepreneurship ?
25. e/;Lrjh; izcU/k ls D;k vfHkizk; gS \ 1
What is meant by Middle Level Management ?
26. fu;kstu dh vko';drk izcU/k ds fdl Lrj ij gksrh gS \ 1
¼v½ fuEu Lrj ¼c½ e/; Lrj
¼l½ mPp Lrj ¼n½ lHkh Lrjksa ij
At which level of management, planning is
required ?
(a) Lower level (b) Middle level
(c) Top level (d) At all levels
27. xkS.k cktkj (Secondary Market) fuEu esa ls fdldk Hkkx
gS \ 1
¼v½ izkFkfed cktkj ¼c½ iw¡th cktkj
¼l½ eqnzk cktkj ¼n½ mijksDr esa ls dksbZ ugha
4309/(Set : B) P. T. O.
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Secondary Market is a part of which of the
following ?
(a) Primary Market (b) Capital Market
(c) Money Market (d) None of the above
28. fuEu esa ls 'KASH' esa fdls lfEefyr ugha fd;k tkrk \ 1
¼v½ K = mRlqd (Keen)
¼c½ A = n`f"Vdks.k (Attitude)
¼l½ S = dkS'ky (Skills)
¼n½ H = vknrsa (Habits)
Which of the following is not included in
'KASH' ?
(a) K = Keen
(b) A = Attitude
(c) S = Skills
(d) H = Habits
S