Karnataka 1st PUC Model Question Paper 2023 for Retail

BLUE PRINT FOR 1ST PUC
N.S.Q.F(NATIONAL SKILLS QUALIFICATION FRAME WORK)
Duration:2:15 Hours Subject: Retail Business Code:62 Maximum
KNOWLEDGE UNDERSTANDING APPLICATION SKILLS TOTAL TOTAL
UNIT OT VSA SA ET OT VSA SA ET OT VSA SA ET OT VSA SA ET NO. OF WEIGHTA
WISE QUESTI GE OF
SL NO. CONTENT OF UNIT MARKS 1M 2M 3M 6M 1 M 2M 3M 6M 1 M 2M 3M 6M 1 M 2M 3M 6M ONS MARKS
FUNDAMENTALS OF 1*
1 RETAILING 5 1 1 3 7
1* 1* 1* 1*

2 RETAIL MARKETING MIX 10 1 1 1 1 8 21
1* 1*
MERCHANDISE
3 MANAGEMENT 8 1 1 1 1 6 16
RETAIL STORE AND 1*
4 LAYOUT AND DESIGN 6 1 1 1 4 12
1* 1*
5 RETAIL SELLING SKILLS 10 1 1 1 5 19
CUSTOMER RELATIONSHIP 1*
6 MANAGEMENT 8 1 1 1 1 5 10
HEALTH, HYGEIN AND 1* 1*
7 SAFETY 7 1 1 1 1 6 16
BUSINESS 1* 1*
8 COMMUNICATION 6 1 1 1 1 6 11
TOTAL NO. OF QUESTIONS 3 5 5 14 6 4 32 3 1 21 1 2 43 112

DIFFICULTY LEVEL WEIGHTABLE OF OBJECTIVES ABBREVIATION
1. EASY -40% 1. KNOWLEDGE -30% OT- OBJECTIVE TYPE QUESTIONS
2. AVERAGE -50% 2. UNDERSTANDING -40% VSA- VERY SHORT ANSWER
3. DIFFICULT -10% 3. APPLICATION -20% SA- SHORT ANSWER
TOTAL =100% 4. SKILLS -10% ET- ESSAY TYPE
TOTAL =100% * INDICATES OPTIONAL QUESTION

Ist PUC MODEL QUESTION PAPER
ಷಯ ತ - ೬೨ ( ಏ . ಎ )

(ಕನ ಡ ಆ ಮ ಇಂ ಆ )
ಸಮಯ: ೨ ೧೫ ಷ (ಒ ಪ ಗಳ : ೩೭) (ಒ ಅಂಕಗ :೬೦)
(ಕನ ಡ ಆ )

ಚ ಗ :
೧. ಈ ಪ ಪ ೩೭ ವ ಷ ಮ ಷಯ ಷ ದ ಪ ಗಳ
ಂ .
೨. ಬಲ ಗದ ವ ಅಂ ಗ ಪ ಗ ವ ಣ ಅಂ ಗಳ
ೕ ತ ಮ ಎ ಪ ಗ ಉತ ಸ ಂ ೕ .
೩. ಪ ಪ ಯ ಓ ಳ ೧೫ ಷ ವ ಶ
ಉತ ಸ ಗ ಪ ಸ ದ ಸಮಯವ ಪ ಪ ಯ ಗದ
ಡ .
ಗ-A
I. ಈ ಳ ನ ಪ ಗ ಅಥ ಅ ಣ ಗ ಆ ಗಳ ೕಡ .
ಅ ಗಳ ಕ ದ ಉತ ರವ ಆ ,ಕ ರ ಂ ಬ .
10*1=10
1. ೕಜ ಅಥ ಟದ ಪ ಯತ ಲ ಖ ೕ ದ ಸರ ಗಳ
ೕ ಕ ಯ ತ .
ಅ) ಸರ ಗ ಬ) ಪ ೕದ ಯ ಸರ ಗ
ಕ) ಂ ಸರ ಗ ಡ) ಷ ಸರ ಗ

2. ೕಕ ಗಳ ಲಕ ೕ ೕ ಇ .
ಅ) ಪ ರ ಧಮ ಬ) ದಣ ಧಮ
ಕ) ಂಗಣ ಧಮ ಡ) ನ ಅಲ

3. ಷರ ಉ ಗಳ ಳ ನ ಉಪವಗ ಒಳ ಂ ಲ.
ಅ) ಸ ಗ ಬ) ಶ ಗ , ಂ ಗ
ಕ) ಮ ಡ)

4. ಅಂಗ ಸ ತಕ ವರಣವ ಒದ ಸ .
ಅ) ಹಕ ಬ) ಅಂಗ
ಕ) ಸ ಡ) ಯ ಹಕ

5. ಹಕರ ಂಬಲವ ಒದ ಉ ಹರ .
ಅ) ಆ ಎಂ ಬ) ಟ
ಕ) ಎ ಆ ಎಂ ಪ ಶ ಡ) ಹಣ ವ ಹ

6. ಟ ಟ ಅ ಬಳ ರ ಂದ ಇ ಸ ದ ರ,
ಅ) 10-20 ಇಂ ಗ ಬ) 15-25 ಇಂ ಗ
ಕ) 18-30 ಇಂ ಗ ಡ) 25-40 ಇಂ ಗ

7. ಈ ಳ ನ ಗ ೕಗಲ ಣಗ ತ .
ಅ) ಊತ ಬ)
ಕ) ಂ ಆ ಡ) ನ ಎಲ

8. The main types of formal communication within a business,
a. Downward b. Lateral
c. Diagonal d. None of the above

9. Informal communication involves,
a. Smiling b. Gesticulation
c. none of the above c. Both the above

10. Communication flows from an organization would need for,
a. Exchange information b. Exchange options
c. Making plans and proposals d. All of the above

ಗ-B
II. ಈ ಳ ನ ದ ಹ ಪ ಗ ಉತ . 10*2=20
11. ಘ ತ ಲ ರ ಎಂದ ?
12. ಇ- ಂ ಎಂದ ?
13. ಬ ಂ ಧಗಳ .
14. ೕ ಎಂದ ?
15. ಮಚ ಂ ಂ ಹ ಗ ?
16. ಮಚ ಂ ಂ ನ ಲ ತ ಕತ ವ ಗ ?
17. ಕ 5 ಇಂ ಯಗಳ ಂ ಗ ?
18. ಔ ಎಂದ ?
19. ೕ ೖ ಅ ೕ ಎಂದ ?
20. ಆ ಎಂ ಎಂದ ?
21. ಅ ತಮ ಹಕ ಯ ೕಡ - ತದ ವ ವ ಯ ಪ .
22. ಯ ಕ ಅಂದ ಎಂದ ?
23. What is Business Communication?

ಗ–C
II. ಈ ಳ ನ ದ ಆ ಪ ಗ ಉತ . 3*6=18
24. ಲ ಯ ಲ ತ ಅವಶ ಕ ಗ ?
25. ಂ ಂ ನ ಉ ೕಶಗ ?
26. ಟಪ ರದ ಉ ೕಶಗ ?
27. ಮಚ ಂ ಂ ಯ ಗಳ ಪ ಮ ೕ ವ ಅಂಶಗ ?
28. ಅಂಗ ಸದ ಉ ೕಶಗ ?

29. ಯ ಕ ಟದ ಖ ಏ ?
30. ಪ ಖ ಹಕ ರಣ ತ ಗಳ ಪ .
31. ಲಸ ರನ ಜ ಗ ?
32. ಔ ೕ ಕ ಅ ಯಗ ?
33. Mention the Forms of Communication.

ಗ–D
III. ಈ ಳ ನ ದ ಎರ ಪ ಗ ಉತ . 6*2=12
34. ೕ ನ ಉ ೕಶಗಳ ಬ .
35. ಮಚ ಂ ಜ ನ ಕತ ವ ಗ ಮ ಜ ಗ ?
36. ಟ ರರ ಅಗತ ಣಗ ?
37. ಲಸದ ಸ ಳದ ಯ ಕ ಮ ಲವ ವ ?

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Subject Code: 62 (NS)
RETAIL BUSINESS
(Kannada and English Version)

[Time: 2Hours 15 minutes] [Total No. of questions: 37] [Max. Marks: 60]

(English Version)
Instructions:
1. This question paper consists of 37 objective and subjective types of questions and follows
the instructions.
2. Figures in the right hand margin indicate maximum marks for the question and the
number of questions to be attended.
3. The maximum time to answer the paper is given at the top of the question paper. It
includes 15 minutes for reading the question paper.

PART-A
I. Four alternatives are given for each of the following question/incomplete statements.
Only one of them is correct or most appropriate, choose the correct alternative and write
the complete answers along with its letter and the question number in your answer booklet.
10x1=10
1. The goods which are purchased without any planning or search effort are called as,
a. Emergency goods b. Impulse goods
c. Shopping goods c. Specialty goods

2. Advertisement through speakers belongs to
a. Broadcast media b. Print media
c. Outdoor media d. None of the above

3.In the men apparel the following subclass does not exist.
a. Skirts b.Shirts, Pants
c. Pajama d. Kurta

4.The store must offer a positive ambience to the,
a. Customer b. Store
c. Design d. Executive
5. Provide customer support is example of
a. CRM b. Sales
c. HRM area d. Financial management

6. The Computer monitor should be placed from the user is
a.10-20 inches b.15-25 inches
c.18-30 inches d.25-40 inches

7. Signs and symptoms includes,
a. Swelling b. Tingling
c. Redness d. all of the above

8. The main types of formal communication within a business
a. Downward b. Lateral
c. Diagonal d. None of the above

9. Informal communication involves,
a. Smiling b. Gesticulation
c. none of the above c. Both the above

10. Communication flows from an organization would need for
a. Exchange information b.Exchange options
c. Making plans and proposals d.All of the above

PART -B
II. Answer any TEN of the following questions: 10x2=20
11. What is Organized Retail?
12. What is E-Shopping?
13. Menction the types of Labeling.
14. What is Place Mix?
15.What are the Rights of Merchandising?
16. What are basic duties of merchandising?
17.What Setting are the 5 Senses to Target market?
18. What is Grid Layout?
19. Who is Retail Trainee Associate?
20. What is CRM?
21.List the Four-step system to deliver excellent customer service.
22. What is Personal Grooming?
23. What is Business Communication?

PART -C
II.Answer any SIX of the following questions: 3x6=18
24. What are the essential requirements of Retailer?
25. What are the objectives of Branding?
26. What are the objectives of sales promotion?
27. What are the Factors affecting the merchandising functions?
28. What are the objectives of store design?
29. What are the importance of Personal Selling?
30. List the Four key customer retention strategies.
31. What are the responsibilities as a worker?
32. What are the Occupational hazards?
33. Mention the Forms of Communication.

PART -D
III. Answer any TWO of the following questions: 6x2=12
34. Write the objectives of Advertising.

35. What are the duties and responsibilities of Merchandise Manager?
36. What are the essential qualities of a Salesperson?
37. How to maintain personal Hygiene in the workplace?

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