CUET 2026 Syllabus Business Studies (Code 305)

Business Studies-
For the year 2026
305 Syllabus for
CUET (UG)

Unit I: Nature and Significance of Management
• Management – concept, objectives, importance.
• Nature of management; Management as Science, Art, Profession.
• Levels of management – top, middle supervisory (First level).
• Management functions – planning, organising, staffing, directing and controlling.
• Coordination – nature and importance.

Unit II: Principles of Management
• Principles of Management – meaning, nature and significance.
• Fayol’s principles of management.
• Taylor’s Scientific Management – Principles and Techniques.

Unit III: Business Environment
• Business Environment – meaning and importance.
• Dimensions of Business Environment – Economic, Social, Technological, Political and Legal.

Unit IV: Planning
• Meaning, features, importance, limitations.
• Planning process.
• Types of Plans – Objectives, Strategy, Policy, Procedure, Method, Rule, Budget, Programme.

Unit V: Organising
• Steps in the process of organising.
• Structure of organization – functional and divisional.
• Formal and informal organisation.
• Delegation: meaning, elements and importance.
• Decentralization: meaning and importance.
• Difference between delegation and decentralisation.

Unit VI: Staffing
• Meaning, need and importance of staffing.
• Staffing as a part of Human Resources Management.
• Steps in staffing process.
• Recruitment – meaning, process and sources, Merits and demerits of internal and external
sources of recruitment.
• Selection – meaning and process.
• Training and Development – meaning, need, methods – on the job and off the job methods of
training.

Unit VII: Directing
• Meaning, importance and principles.
• Elements of Direction:
– Supervision – meaning and importance
– Motivation – meaning and importance, Maslow’s hierarchy of needs; Financial and
non- financial incentives.
– Leadership – meaning, importance, style- authoritative, democratic and laissez-faire.
– Communication – meaning and importance, formal and informal communication;
barriers to effective communication, how to over come the barriers?

Unit VIII: Controlling
• Relationship between planning and controlling.
• Steps in the process of control.

Unit IX: Business Finance
• Business finance – meaning, role, objectives of financial management.
• Financial decisions: investing, financing and dividend-Meaning and factors affecting.
• Financial planning – meaning and importance.
• Capital Structure – meaning and factors.
• Fixed and Working Capital – meaning and factors affecting their requirements.

Unit X: Financial Markets
• Concept of Financial Market
• Money Market: Concept, instruments.
• Capital market and its types (primary and secondary market)
• Stock Exchange-Functions, trading procedure.
• Depository services and demat account.
• Securities and Exchange Board of India (SEBI) – Objectives, Functions.

Unit XI: Marketing
• Marketing – meaning, functions, role and philosophies.
• Distinction between marketing and selling.
• Marketing mix – concept and elements:
– Product – nature, classification, branding, labeling and packaging
– Physical distribution: meaning, role; Components, Channels of distribution, – meaning,
types, factors determining choice of channels.
– Promotion – meaning and role, promotion mix, Advertising, Personal selling sales
promotion and public relation, Role of Advertising, objections to Advertising.
– Price: factors influencing pricing.

Unit XII: Consumer Protection
• Meaning and concept.
• Meaning, Importance of consumer protection.
• The Consumer protection Act,2019. [http://egazette.nic.in/WriteReadData/2019/210422.pdf]
• Consumer rights.
• Consumer responsibilities.
• Who can file a complaint?
• Ways and means of consumer protection – Consumer awareness and legal redressal with
special reference to Consumer protection Act 2019, Remedies available.
• Role of consumer organizations and NGOs.