MBOSE Class 12 Question Paper 2018 for Entrepreneurship – Text
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Page 1
Total No. of Printed Pages—4
HS/XII/Com/En/18
2018
ENTREPRENEURSHIP
( Commerce )
Full Marks : 70
Time : 3 hours
The figures in the margin indicate full marks for the questions
General Instructions :
(i) Write all the answers in the Answer Script.
(ii) All questions are compulsory.
(iii) Attempt all parts of a question together at one place.
Answers to Question Nos. 1 to 5 should not exceed
15 words each : 1×5=5
1. What is operational plan?
2. Explain the term ‘idea generation’.
3. What do you mean by SWOT analysis?
4. Explain the term ‘variable cost’.
5. Define the term ‘marketing mix’.
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Page 2
( 2 )
Answers to Question Nos. 6 to 10 should not exceed
30 words each : 2×5=10
6. On the basis of need of finance, identify the two types
of finances required for an enterprise.
7. Mention any two characteristics of business
environment.
8. Why does the entrepreneur need a feasibility plan?
9. What do you mean by ‘collateral securities’ ?
10. Mention any two guidelines of WTO on trade.
Answers to Question Nos. 11 to 17 should not exceed
45 words each : 3×7=21
11. State any three objectives of financial planning.
12. Briefly explain the three uses of the project report.
13. Explain any three elements to be considered while
selecting a media of advertising.
14. Explain the factors involved in the process of sensing
entrepreneurial opportunities.
15. Availability of resources determines the location of an
enterprise. Do you agree? Justify your answer.
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( 3 )
16. Distinguish between owner’s fund and borrowed
funds on the basis of (a) obligation, (b) permanence
and (c) risk.
17. Explain any three sources of fixed capital.
Answers to Question Nos. 18 to 21 should not exceed
60 words each : 4×4=16
18. What is branding? How does branding help an
entrepreneur?
19. Write any two merits and two demerits of retained
earnings.
20. What do you mean by ‘operating cycle’ ? What does it
indicate?
21. What do you mean by price mix? State the factors
that influence pricing of a product.
Answers to Question Nos. 22 to 24 should not exceed
75 words each : 6×3=18
22. Why is environmental scanning needed for an
enterprise?
Or
What is market assessment? While assessing the
market, what are the important factors to be
considered for market assessment?
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( 4 )
23. Selling price per unit— R 10, variable cost per
unit— R 6, fixed cost— R 2000, sales— R 20,000.
Calculate—
(a) contribution;
(b) P/V ratio;
(c) BEP (sales).
Or
Briefly explain any six elements of a project report.
24. Discuss the factors affecting the determination of
capital structure.
Or
Describe, in detail, the three functions of marketing.
HHH
8K—2670/54 HS/XII/Com/En/18