CBSE Class 12 Sample Paper 2026 for Mass Media Studies

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SAMPLE
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2026

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CBSE | DEPARTMENT OF SKILL EDUCATION
MASS MEDIA STUDIES (SUBJECT CODE - 835)
Blue-print for Sample Question Paper for Class XII (Session 2025-2026)
Max. Time: 3 Hours Max. Marks: 60

PART A - EMPLOYABILITY SKILLS (10 MARKS):

OBJECTIVE TYPE SHORT ANSWER
UNIT TOTAL
NAME OF THE UNIT QUESTIONS TYPE QUESTIONS
NO. QUESTIONS
1 MARK EACH 2 MARKS EACH
1 Communication Skills - IV 1 1 2
2 Self-Management Skills - IV 2 1 3
3 ICT Skills - IV 1 1 2
4 Entrepreneurial Skills - IV 1 1 2
5 Green Skills- IV 1 1 2
TOTAL QUESTIONS 6 5 11
NO. OF QUESTIONS TO BE ANSWERED Any 4 Any 3 07
TOTAL MARKS 1x4=4 2x3=6 10 MARKS

PART B - SUBJECT SPECIFIC SKILLS (50 MARKS):

DESCRIPTIVE/
OBJECTIVE SHORT SHORT
LONG
TYPE ANS. TYPE ANS. TYPE
UNIT ANS. TYPE TOTAL
QUESTIONS QUES.- I QUES.- II
NAME OF THE UNIT QUESTIONS
NO. QUESTIONS
1 MARK 2 MARKS 3 MARKS 4 MARKS
EACH EACH EACH EACH
SELLING/MARKETING/EXHIBITING
1 A PRODUCT THROUGH 9 1 1 2 13
ADVERTISING
INTRODUCTION TO THE 1
2 9 2 1 13
PRODUCTION PROCESS
3 NEW MEDIA 6 -- 1 1 08
CREATIVE CONTRIBUTIONS OF --
4 8 2 1 11
THE KEY PEOPLE

TOTAL QUESTIONS 32 5 3 5 45
NO. OF QUESTIONS
26 Any 3 Any 2 Any 3 34
TO BE ANSWERED
TOTAL MARKS 1 x 26= 26 2 x 3 = 6 3x2=6 4 x 3 = 12 50 MARKS

Pg. 1

CBSE | DEPARTMENT OF SKILL EDUCATION
MASS MEDIA STUDIES (SUBJECT CODE - 835)
Sample Question Paper for Class XII (Session 2025-2026)
Max. Time: 3 Hours Max. Marks: 60

General Instructions:
1. Please read the instructions carefully.
2. This Question Paper consists of 24 questions in two sections – Section A & Section B.
3. Section A has Objective type questions whereas Section B contains Subjective type questions.
4. Out of the given (6 + 18 =) 24 questions, a candidate has to answer (6 + 11 =) 17 questions in
the allotted (maximum) time of 3 hours.
5. All questions of a particular section must be attempted in the correct order.
6. SECTION A - OBJECTIVE TYPE QUESTIONS (30 MARKS):
i. This section has 06 questions.
ii. There is no negative marking.
iii. Do as per the instructions given.
iv. Marks allotted are mentioned against each question/part.
7. SECTION B – SUBJECTIVE TYPE QUESTIONS (30 MARKS):
i. This section contains 18 questions.
ii. A candidate has to do 11 questions.
iii. Do as per the instructions given.
iv. Marks allotted are mentioned against each question/part.

Pg. 2

SECTION A: OBJECTIVE TYPE QUESTIONS

Q. 1 Answer any 4 out of the given 6 questions on Employability Skills (1 x 4 = 4 marks)
i. What is NAPCC? 1
ii. How can one organise academic life? 1
A. Completing assignment on time
B. Take extra stress
C. Denied set the goals
D. Reduce the time for work
iii. What is a clear statement? 1
iv. Mention the barriers of entrepreneurship. 1
v. Meena is helping her friend overcome a common personality disorder. What 1
should she do?
A. Misguide her
B. Show negative attitude to her
C. Not give time to her
D. Engage her in hobbies
vi. Sangeeta wants to change the spelling of a word in the entire document. Which 1
option will she use?
A. Copy
B. Align Left
C. Find & Replace
D. Paste

Q. 2 Answer any 5 out of the given 7 questions (1 x 5 = 5 marks)
i. Which of the following is not the latest trend of advertising? 1
A. Digital Games
B. Internet
C. Podcast
D. Poster
ii. What is the next step when a film is ready for release? 1
A. Distribution
B. Shooting
C. Editing
D. Review
iii. Name the media philosopher who wrote the book ‘Public Opinion’. 1
iv. Mention the names of your favourite radio talk shows. 1
v. State True/False 1
New media empowers city journalism, allowing individuals to share news
and information.
vi. Online owners depend on a website writer for issues- 1
A. Content that is keyword smart
B. Content that would not engage visitors
C. Content that appears on its own
D. Content that can be modify by anyone
vii. Give any two examples of dynamic websites for product ads.

Pg. 3

Q. 3 Answer any 6 out of the given 7 questions (1 x 6 = 6 marks)
i. What is media convergence? 1
ii. Which phase of television production includes tasks such as editing, sound 1
mixing, and visual effects?
iii. Name one method to secure your data from unauthorized users. 1
iv. Which of the following is considered in OOH advertising tool? 1
A. Banner
B. Newpaper
C. Radio
D. Internet
v. What is fake news? 1
vi. Mention any two examples of product ads with celebrity endorsement. 1
vii. Which of the following activity is done by Sub-editors?
A. Proofreading
B. Prove for Printing
C. Distribution
D. Marketing

Q. 4 Answer any 5 out of the given 6 questions (1 x 5 = 5 marks)
i. State True/False 1
Social media platforms only allow for one-way communication.
ii. What techniques are used in POP? 1
iii. The device that converts sound into electrical signals is- 1
A. Camera
B. Microphone
C. Amplifier
D. Speaker
iv. Define cross promotion. 1
v. What are the ways to circulate a newspaper? 1
vi. What is the full form of LCD? 1
A. Liquid Compact Device
B. Liquid Crystal Display
C. Liquid Combination Display
D. Lighting Combination Display

Q. 5 Answer any 5 out of the given 6 questions (1 x 5 = 5 marks)
i. Why are different pieces of sound recorded on different tracks? 1
ii. In which year was the movie ‘Yuva’ released? 1
A. 1992
B. 1922
C. 2004
D. 2001
iii. What does a video recorder do? 1
iv. How does covert advertising work in films? 1

Pg. 4

v. The term 'New Media' often refers to____________ communication. 1
A. Printing
B. Broadcast
C. Digital
D. Demonstration
vi. Which of the following is not a disadvantage of Magazine advertising? 1
A. Good Quality
B. High Cost
C. Not deliver message on time
D. Low frequency

Q. 6 Answer any 5 out of the given 6 questions (1 x 5 = 5 marks)
i. When a new product is launched in the market for the first time, it comes 1
under which kind of advertising?
A. Product Advertising
B. Institutional Advertising
C. Informational Advertising
D. Social Advertising
ii. Who is a conceptualizer? 1
iii. What allows for the combination of text, images and videos in one medium? 1

iv. Which Indian director is known for meticulous planning and low shooting 1
ratio?
A. Mani Ratnam
B. Satyajit Ray
C. Shyam Benegal
D. Raj Kapoor
v. What does mass media traditionally include? 1

vi. In newspaper production, what is the correct sequence of steps? 1
A. Gathering → Processing → Editing → Printing → Distribution
B. Processing → Printing → Gathering → Editing → Distribution
C. Editing → Gathering → Printing → Distribution → Processing
D. Printing → Editing → Gathering → Distribution → Processing

SECTION B: SUBJECTIVE TYPE QUESTIONS

Answer any 3 out of the given 5 questions on Employability Skills (2 x 3 = 6 marks)
Answer each question in 20 – 30 words.
Q. 7 What are the benefits of auto filter icon? 2
Q. 8 Differentiate between direct and indirect object. 2
Q. 9 How can you start your day to keep yourself happy? 2
Q. 10 What are the benefits of applying the term ‘Decisiveness’ in your business? 2
Q. 11 How do energy efficient vehicles save the environment? 2

Pg. 5

Answer any 3 out of the given 5 questions in 20 – 30 words each (2 x 3 = 6 marks)
Q. 12 Write the importance of logo in ad visualization. 2
Q. 13 What is film review? 2
Q. 14 How is WhatsApp different from Facebook? 2
Q. 15 What is the role played by a film distributor? 2
Q. 16 Write about Mobile Journalism. 2

Answer any 2 out of the given 3 questions in 30– 50 words each (3 x 2 = 6 marks)
Q. 17 Why are target buyers important in the field of advertisement? 3
Q. 18 Write Amartya Sen’s views on the challenge that democracy faces in 21st 3
century.
Q. 19 Why do television reality shows attract the large audience? 3

Answer any 3 out of the given 5 questions in 50– 80 words each (4 x 3 = 12 marks)
Q. 20 Explain any one recent form of advertising. How important is product 4
publicity?
Q. 21 Write the basic aspects to design a website. 4
Q. 22 How has the new media contributed towards progress in democratic 4
country?
Q. 23 ‘Advertisement in the era of digital convergence.’ Elaborate. 4
Q. 24 Describe the terms- 4
I. Cover Story
II. Investigative Story
III. Feature Story
IV. News Story

Pg. 6

Study Materials
Notes

Model Papers Class 6 Notes

Sample Papers Class 7 Notes
Half Yearly Sample Papers Class 8 Notes

Class 9 Notes
Important Resources
Class 10 Notes
Periodic Table
Class 11 Notes
Writing Skills / Formats

Maps of India / World Class 12 Notes

Books and Solutions

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