NCERT Class 11 Syllabus for Media Studies

Class XI

Media Studies -1

Course Rationale

Communication is universal to all human beings and is central to our lives. In fact it
regulates and shapes all human behaviour. Therefore it is important to have clear
understanding of the concept of communication first and then gradually students will be
introduced to the concepts of mass communication and mass media .This course looks at
the basic nature and characteristics of communication, types of communication, process
of communication, and introduction to the various forms of media. The course will also
deal with the various roles mass media play in the society.

Learning Objectives

1. To develop in students an understanding of the concept and process of
communication and to enable them to appreciate the potential and limitations of
various communication processes.
2. To familiarize students with various forms of communication in today's
Information Society, including nonverbal, interpersonal and mass forms.
3. To develop in students understanding of the mass communication process.
4. To introduce students to different areas of mass communication.
5. To develop an informed and critical understanding of the nature of mass media.
6. To acquaint students about historical growth, development and trends of different
media.
7. Develop an understanding of the effects of mass communication upon society and
how the media influence our understanding of reality.

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