NIOS Class 12 Question Paper 2021 (Oct) Business Studies

This Question Paper consists of 30 questions and 7 printed pages.
ß‚ ¬˝‡Ÿ-¬òÊ ∑§ •¥Ãª¸Ã 30 ¬˝‡Ÿ ÃÕÊ 7 ◊ÈÁŒ˝Ã ¬Îc∆UU „Ò¥–
Roll No. Code No.
•ŸÈ∑˝§◊Ê¥∑§ ∑§Ê«U Ÿ¥. 62/OSS/2
BUSINESS STUDIES
√ÿÊfl‚ÊÁÿ∑§ •äÿÿŸ
(319)
Set/‚≈U A
Day and Date of Examination
¬⁄UˡÊÊ ∑§Ê ÁŒŸ fl ÁŒŸÊ¥∑§
Signature of Invigilators 1.
ÁŸ⁄UˡÊ∑§Ê¥ ∑§ „SÃÊˇÊ⁄U
2.

General Instructions :
1. Candidate must write his/her Roll Number on the first page of the Question Paper.
2. Please check the Question Paper to verify that the total pages and total number of questions contained in the
Question Paper are the same as those printed on the top of the first page. Also check to see that the questions are
in sequential order.
3. Making any identification mark in the Answer-Book or writing Roll Number anywhere other than the specified
places will lead to disqualification of the candidate.
4. Write your Question Paper Code No. 62/OSS/2-A on the Answer-Book.
5. (a) The Question Paper is in English/Hindi medium only. However, if you wish, you can answer in any one
of the languages listed below :
English, Hindi, Urdu, Punjabi, Bengali, Tamil, Malayalam, Kannada, Telugu, Marathi, Oriya, Gujarati,
Konkani, Manipuri, Assamese, Nepali, Kashmiri, Sanskrit and Sindhi.
You are required to indicate the language you have chosen to answer in the box provided in the Answer-
Book.
(b) If you choose to write the answer in the language other than Hindi and English, the responsibility for any
errors/mistakes in understanding the question will be yours only.
‚Ê◊Êãÿ •ŸÈŒ‡Ê —
1. ¬⁄UˡÊÊÕ˸ ¬˝‡Ÿ-¬òÊ ∑§ §¬„‹ ¬Îc∆U ¬⁄U •¬ŸÊ •ŸÈ∑˝§◊Ê¥∑§ •fl‡ÿU Á‹π¥–
2. ∑Χ¬ÿÊ ¬˝‡Ÿ-¬òÊ ∑§Ê ¡ÊÚ°ø ‹¥ Á∑§ ¬˝‡Ÿ-¬òÊ ∑§ ∑ȧ‹ ¬Îc∆UÊ¥ ÃÕÊ ¬˝‡ŸÊ¥ ∑§Ë ©ÃŸË „Ë ‚¥ÅUÿÊ „Ò Á¡ÃŸË ¬˝Õ◊ ¬Îc∆ ∑ §‚’‚ ™§¬⁄U ¿U¬Ë „Ò– ß‚
’Êà ∑§Ë ¡ÊÚ°ø ÷Ë ∑§⁄U ‹¥ Á∑§ ¬˝‡Ÿ ∑˝ Á◊∑§ UM§¬ ◊¥ „Ò¥–
3. § ©ûÊ⁄U-¬ÈÁSUÃ∑§Ê ◊¥ ¬„øÊŸ-Áøq ’ŸÊŸ •ÕflÊ ÁŸÁŒ¸c≈U SÕÊŸÊ¥ ∑§§ •ÁÃÁ⁄UÄà ∑§„Ë¥ ÷Ë •ŸÈ∑˝§◊Ê¥∑§ Á‹πŸ ¬⁄U ¬⁄UˡÊÊÕ˸ ∑§Ê •ÿÊÇÿ ∆U„⁄UÊÿÊ
¡ÊÿªÊ–
4. •¬ŸË ©ûÊ⁄U-¬ÈÁSUÃ∑§Ê ¬⁄U ¬˝‡Ÿ-¬òÊ ∑§Ë ∑§Ê«U ‚¥ÅÿÊ 62/OSS/2-A Á‹π¥–
5. (∑§) ¬˝‡Ÿ-¬òÊ ∑§fl‹ Á„¥ŒË/•¥ª˝¡Ë ◊¥ „Ò– Á»§⁄U ÷Ë, ÿÁŒ •Ê¬ øÊ„¥ ÃÊ ŸËø ŒË ªß¸ Á∑§‚Ë ∞∑§ ÷Ê·Ê ◊¥ ©ûÊ⁄ Œ ‚∑§Ã „Ò¥ —
•¥ª˝¡Ë, Á„¥ŒË, ©ŒÍ¸, ¬¥¡Ê’Ë, ’°ª‹Ê, ÃÁ◊‹, ◊‹ÿÊ‹◊, ∑§ãŸ«∏, Ã‹ÈªÈ, ◊⁄UÊ∆UË, ©Á«∏ÿÊ, ªÈ¡⁄UÊÃË, ∑§Ê¥∑§áÊË, ◊ÁáʬÈ⁄UË, •‚Á◊ÿÊ,
Ÿ¬Ê‹Ë, ∑§‡◊Ë⁄UË, ‚¥S∑Χç•ÊÒ⁄U Á‚¥œË–
∑Χ¬ÿÊ ©ûÊ⁄U-¬ÈÁSÃ∑§Ê ◊¥ ÁŒ∞ ª∞ ’ÊÚÄ‚ ◊¥ Á‹π¥ Á∑§ •Ê¬ Á∑§‚ ÷Ê·Ê ◊¥ ©ûÊ⁄U Á‹π ⁄U„ „Ò¥– §
(π) ÿÁŒ •Ê¬ Á„¥ŒË ∞fl¥ •¥ª˝¡Ë ∑§ •ÁÃÁ⁄UÄà Á∑§‚Ë •ãÿ ÷Ê·Ê ◊¥ ©ûÊ⁄U Á‹πÃ „Ò¥ ÃÊ ¬˝‡Ÿ ∑§Ê ‚◊¤ÊŸ ◊¥ „ÊŸ flÊ‹Ë
òÊÈÁ≈UÿÊ¥/ª‹ÁÃÿÊ¥ ∑§Ë Á¡ê◊UŒÊ⁄Ë ∑ fl‹ •Ê¬∑§Ë „ÊªË–

62/OSS/2-319-A ] 1 [ Contd...

BUSINESS STUDIES
√ÿÊfl‚ÊÁÿ∑§ •äÿÿŸ
(319)
Time : 3 Hours ] [ Maximum Marks : 100
‚◊ÿ — 3 ÉÊá≈U ] [ ¬ÍáÊÊZ∑§ — 100

Note : (i) All questions are compulsory.
(ii) Marks allotted are indicated against each question.
(iii) Each question from Question Nos. 1 to 10 has four alternative - (A), (B), (C) and (D) out
of which one is most appropriate. Choose the correct answer among the four alternatives
and write it in your answer-book against the number of the question. No extra time is
allotted for attempting multiple choice questions.

ÁŸŒ¸‡Ê — (i) ‚÷Ë ¬˝‡ŸÊ¥ ∑§ ©ûÊ⁄U ŒËÁ¡∞–
(ii) ¬˝àÿ∑§ ¬˝‡Ÿ ∑§ ‚Ê◊Ÿ ©‚∑§ •¥∑§ Á‹π¥ ª∞ „Ò–
(iii) ¬˝‡Ÿ ‚¥ÅÿÊ 1 ‚ 10 Ã∑§ ∑§ ¬˝àÿ∑§ ¬˝‡Ÿ ◊¥ øÊ⁄U Áfl∑§À¬ - (A), (B), (C) ÃÕÊ (D) „Ò¥, Á¡Ÿ◊¥ ‚ ∞∑§ ‚’‚
©¬ÿÈÄà „Ò¥– øÊ⁄UÊ¥ Áfl∑§À¬Ê¥ ◊¥ ‚ ‚„Ë ©ûÊ⁄U øÈŸ ÃÕÊ •¬ŸË ©ûÊ⁄U-¬ÈÁSÃ∑§Ê ◊¥ ¬˝‡Ÿ ‚¥ÅÿÊ ∑§ ‚Ê◊Ÿ ©ûÊ⁄U Á‹π¥–
’„ÈÁfl∑§À¬Ë ¬˝‡ŸÊ¥ ∑§ Á‹ÿ •ÁÃÁ⁄UÄà ‚◊ÿ Ÿ„Ë¥ ÁŒÿÊ ¡ÊÿªÊ–

1. Which of the following is an objective of management ? 1
(A) Optimum utilisation of resources (B) Stability and growth
(C) Attainment of goals (D) Work for healthy environment
ÁŸêŸ ◊¥ ‚ ∑§ÊÒŸ-‚Ê ¬˝’㜠∑§Ê ©g‡ÿ „Ò?
(A) ‚¥‚ÊœŸÊ¥ ∑§Ê •ŸÈ∑ͧ‹Ã◊ ©¬ÿÊª (B) ÁSÕ⁄UÃÊ ∞fl¥ flÎÁh
(C) ©g‡ÿÊ¥ ∑§Ë ¬ÍÁø (D) SflSÕ ¬ÿʸfl⁄UáÊ ∑§ Á‹∞ ∑§Êÿ¸

2. The process by which a manager synchronised the activity of different departments is : 1
(A) Organising (B) Co-ordination
(C) Planning (D) Staffing
¬˝Á∑˝§ÿÊ Á¡‚∑§ mÊ⁄UÊ ¬˝’ãœ∑§ ‚÷Ë Áfl÷ʪÊ¥ ∑§Ë Á∑˝§ÿÊÿÊ¥ ∑§Ê ‚¥øÊÁ‹Ã ∑§⁄UÃÊ „Ò fl„ „Ò —
(A) ‚¥ª∆UŸ (B) ‚◊ãflÿ
(C) ÁŸÿÊ¡Ÿ (D) ÁŸÿÈÁÄÃ∑§⁄UáÊ

62/OSS/2-319-A ] 2 [ Contd...

3. Which of the following plan is expressed in financial terms ? 1
(A) Strategy (B) Rule (C) Policy (D) Budget
ÁŸêŸ ◊¥ ‚ ∑§ÊÒŸ-‚Ë ÿÊ¡ŸÊ ÁflûÊËÿ M§¬ ◊¥ S¬c≈U ∑§Ë ¡ÊÃË „Ò?
(A) ◊Êøʸ’ãŒË (B) ÁŸÿ◊ (C) ŸËÁà (D) ’¡≈U

4. When communication is from superiors to subordinates it is called : 1
(A) Upward communication (B) Diagonal communication
(C) Horizontal communication (D) Downward communication
¡’ ©ìÊÊÁœ∑§Ê⁄UË ‚ •œËŸSÕÊ¥ ∑§Ê ‚ê¬˝·áÊ Á∑§ÿÊ ¡ÊÃÊ „Ò ÃÊ ß‚ ∑§„Ã „Ò¥ —
(A) ™§¬⁄U ∑§Ë •Ê⁄U ‚ê¬˝·áÊ (B) ÁÃ⁄U¿UÊ ‚ê¬˝·áÊ
(C) ‚◊Ë ‚ê¬˝·áÊ (D) ŸËø ∑§Ë •Ê⁄U ‚ê¬˝·áÊ

5. A unit in service sector with an investment upto ` 10 lakh is called : 1
(A) Small enterprise (B) Medium enterprise
(C) Micro enterprise (D) Large enterprise
‚flÊ ˇÊòÊ ∑§Ë ß∑§Ê߸ Á¡‚◊¥ ` 10 ‹Êπ Ã∑§ ∑§Ê ÁŸfl‡Ê „Ê ∑§„‹ÊÃÊ „Ò —
(A) ‹ÉÊÈ ©l◊ (B) ◊äÿ◊ ©l◊
(C) ‚͡◊ ©l◊ (D) ’«∏ ©l◊

6. ‘Call money’ is an instrument of : 1
(A) Money Market (B) Capital Market
(C) Share Market (D) None of the above
ÿÊøŸÊ ⁄UÊÁ‡Ê ¬˝‹π „Ò —
(A) ◊ÈŒ˝Ê ’Ê¡Ê⁄U ∑§Ê (B) ¬Í¥Í¡Ë ’Ê¡Ê⁄U ∑§Ê
(C) ‡Êÿ⁄U ’Ê¡Ê⁄U ∑§Ê (D) ©¬⁄UÊÄà ◊¥ ‚ ∑§Ê߸ Ÿ„Ë¥

7. Which of the following is true about modern concept of marketing ? 1
(A) Ultimate goal is maximisation of sales
(B) Ultimate goal is consumers satisfaction
(C) Main focus is on product
(D) Pricing the product keeping in mind earning maximum profit
ÁŸêŸ ◊¥ ‚ Áfl¬áÊŸ ∑§Ë •ÊœÈÁŸ∑§ •flœÊ⁄UáÊÊ ∑§ ‚ê’㜠◊¥ ÄÿÊ ‚àÿ „Ò?
(A) ∞∑§◊ÊòÊ ‹ˇÿ „Ò •Áœ∑§ ‚ •Áœ∑§ Á’˝∑˝§Ë ∑§⁄UŸÊ
(B) ∞∑§◊ÊòÊ ‹ˇÿ „Ò ª˝Ê„∑§ ∑§Ë ‚¥ÃÈÁc≈U
(C) ◊ÈÅÿ ∑§ãŒ˝ Á’ãŒÈ ©à¬ÊŒ „Ò
(D) •Áœ∑§Ã◊ ‹Ê÷ ∑§◊ÊŸÊ ∑§Ê äÿÊŸ ◊¥ ⁄Uπ∑§⁄U ◊ÍÀÿ ÁŸœÊ¸⁄UáÊ ∑§⁄UŸÊ

62/OSS/2-319-A ] 3 [ Contd...

8. Paid form of non personal presentation and promotion of goods and services is called : 1
(A) Publicity (B) Salesmanship
(C) Advertising (D) Sales promotion
•flÒÿÁÄÃ∑§ ¬˝SÃÈÃË∑§⁄UáÊ ∑§Ê ÷ȪÃÊŸ ∑§Ê SflM§¬ ∞fl¥ flSÃÈ ∞fl¥ ‚flÊ•Ê¥ ∑§Ê ¬˝fløŸ ∑§„‹ÊÃÊ „Ò —
(A) ¬˝øÊ⁄U (B) Áfl∑˝§ÿ-∑§‹Ê
(C) ÁflôÊʬŸ (D) Áfl∑˝§ÿ ¬˝fløŸ

9. The letter issued by the importers bank in favour of the exporter which enable the exporter to 1
get immediate payment is called :
(A) Letter of hypothecation (B) Letter of credit
(C) Letter of advice (D) Demand draft
•ÊÿÊÃ∑§ ∑§ ’Ò¥∑§ mÊ⁄UÊ ÁŸÿʸÃ∑§ ∑§ ¬ˇÊ ◊¥ ¡Ê⁄UË Á∑§ÿÊ ªÿÊ ¬òÊ Á¡‚∑§ •ÊœÊ⁄U ¬⁄U ÁŸÿʸÃ∑§ ÃÈ⁄Uãà ÷ȪÃÊŸ ¬˝Êåà ∑§⁄U
‚∑§ÃÊ „Ò ∑§„‹ÊÃÊ „Ò —
(A) ’¥œ∑§ ¬òÊ (B) ‚Êπ ¬òÊ
(C) ‚ÍøŸÊ ¬òÊ (D) ◊Ê°ª ¬òÊ

10. If the compensation claim is ` 50 lakh the complaint can be filled before : 1
(A) District Forum (B) State Commission
(C) National Commission (D) Supreme Court
ÿÁŒ ˇÊÁà ¬ÍÁø ∑§Ê ŒÊflÊ ` 50 ‹Êπ „Ò ÃÊ Á‡Ê∑§Êÿà ¡„Ê° Œ¡¸ ∑§⁄UÊ߸ ¡Ê ‚∑§ÃË „Ò fl„ „Ò —
(A) Á¡‹Ê »§Ê⁄U◊ (B) ⁄UÊíÿ ∑§◊ˇʟ
(C) ⁄UÊc≈˛UËÿ ∑§◊ˇʟ (D) ©ëøÃ◊ ãÿÊÿÊ‹ÿ

11. Explain ‘Unity of command’ as a principle of management. 3
¬˝’㜠∑§ ∞∑§ Á‚hʥà ∑§ M§¬ ◊¥ “•ÊŒ‡Ê ∑§Ë ∞∑§ÃÊ” ∑§Ê ‚◊¤ÊÊß∞–

12. State any two points that highlights the importance of Leadership. 3
ŸÃÎàfl ∑§ ◊„àfl ¬⁄U ¬˝∑§Ê‡Ê «UÊ‹Ÿ flÊ‹ Á∑§ã„Ë¥ ŒÊ Á’ãŒÈ•Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

13. Give the meaning of Secured Debentures and Unsecured Debentures. 3
“‚È⁄UÁˇÊà ´§áʬòÊÊ¥” •ÊÒ⁄U “•‚È⁄UÁˇÊà ´§áʬòÊÊ¥” ∑§Ê •Õ¸ ŒËÁ¡∞–

14. What is meant by ‘Tangible goods and Intangible goods’ ? Give one example of each. 3
“◊Íø flSÃÈ•Ê¥” ∞fl¥ “•◊Íø flSÃÈ•Ê¥” ∑§Ê ÄÿÊ •Õ¸ „Ò? ¬˝àÿ∑§ ∑§Ê ∞∑§-∞∑§ ©ŒÊ„⁄UáÊ ŒËÁ¡∞–

15. State any three services offered by retailers to wholesalers. 3
»È§≈U∑§⁄U Áfl∑˝§ÃÊ•Ê¥ mÊ⁄UÊ ÕÊ∑§ Áfl∑˝§ÃÊ•Ê¥ ∑§Ê ¬˝ŒÊŸ ∑§Ë ¡ÊŸ flÊ‹Ë Á∑§ã„Ë¥ ÃËŸ ‚flÊ•Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

62/OSS/2-319-A ] 4 [ Contd...

16. Explain any two points that highlights the nature of principles of Management. 4

¬˝’㜠∑§ Á‚hÊ¥ÃÊ¥ ∑§Ë ¬˝∑ΧÁà ¬⁄U ¬˝∑§Ê‡Ê «UÊ‹Ÿ flÊ‹ Á∑§ã„Ë¥ ŒÊ Á’ãŒÈ•Ê¥ ∑§Ê ‚◊¤ÊÊß∞–

17. There is a general thinking that only financial incentives motivate the employees. But there 4
are non-financial incentives also that are equally important to motivate employees. State any
four such incentives.

∞∑§ ‚Ê◊Êãÿ •flœÊ⁄UáÊÊ „Ò Á∑§ ∑§fl‹ ÁflûÊËÿ •Á÷¬˝⁄U∑§ (¬˝⁄UáÊÊ) ∑§◊¸øÊÁ⁄UÿÊ¥ ∑§Ê •Á÷¬˝Á⁄Uà ∑§⁄UÃ „Ò¥– flÊSÃfl ◊¥
ªÒ⁄U-ÁflûÊËÿ •Á÷¬˝⁄U∑§ (¬˝⁄UáÊÊ) ÷Ë ∑§◊¸øÊÁ⁄UÿÊ¥ ∑§Ê •Á÷¬˝Á⁄Uà ∑§⁄UŸ ∑§ Á‹∞ ‚◊ÊŸ M§¬ ‚ ◊„ûfl¬Íáʸ „Ò– ∞‚ Á∑§ã„Ë¥
øÊ⁄U ªÒ⁄U-ÁflûÊËÿ •Á÷¬˝⁄U∑§Ê¥ (¬˝⁄UáÊÊ•Ê¥) ∑§Ê ©À‹π ∑§ËÁ¡∞–

18. Vikram Brothers approached a commercial bank for grant of short-term loan. Though bank 4
is satisfied with their credit worthiness but still it demands security of same assets. Describe
any two such assets that bank may accept as security.

Áfl∑˝§◊ ’˝Œ‚¸ Ÿ •À¬ •flÁœ ´§áÊ ∑§ Á‹∞ ∞∑§ ’Ò¥∑§ ∑§Ê ‚ê¬∑¸§ Á∑§ÿÊ– ÿlÁ¬ ’Ò¥∑§ ©Ÿ∑§Ë √ÿÁÄêà ‚Êπ ‚ ‚¥ÃÈc≈U
„Ò Á»§⁄U ÷Ë fl„ ¡◊ÊŸÃ ∑§ M§¬ ◊¥ ∑ȧ¿U ‚¥¬ÁûÊÿÊ¥ ∑§Ë ◊Ê¥ª ∑§⁄UÃ „Ò– ∞‚Ë Á∑§ã„Ë¥ ŒÊ ‚ê¬ÁûÊÿÊ¥ ∑§Ê fláʸŸ ∑§ËÁ¡∞ ¡Ê ’Ò¥∑§
∑§Ê ¡◊ÊŸÃ ∑§ M§¬ ◊¥ SflË∑§Êÿ¸ „Ê¥ªË–

19. Maya Agro Products Ltd. manufactures devices that help in producing manure and energy 4
from dung of cows and buffalos. Suggest the media of advertising suitable for selling these
products. Also give reasons in support of your suggestion.

◊ÊÿÊ ∞ª˝Ê ©à¬ÊŒ Á‹Á◊≈U«U ∞‚ ©¬∑§⁄UáÊ ’ŸÊÃË „Ò ¡Ê ªÊÿ, ÷Ò¥‚ ∑§ ªÊ’⁄U ‚ πÊŒ ∞fl¥ ™§¡Ê¸ ∑§ ©à¬ÊŒŸ ◊¥ ‚„Êÿ∑§ „Ò¥–
ߟ ©à¬ÊŒÊ¥ ∑§Ë Á’∑˝§Ë ∑§ Á‹∞ ©¬ÿÈÄà ÁflôÊʬŸ ◊Êäÿ◊ ∑§Ê ‚ȤÊÊfl ŒËÁ¡∞– •¬Ÿ ‚ȤÊÊfl ∑§ ‚◊Õ¸Ÿ ◊¥ ∑§Ê⁄UáÊ ÷Ë
ŒËÁ¡∞–

20. Explain the formalities to be completed by clearing agent before sending letter of advice to 4
the importer.

ÁŸ∑§Ê‚Ë ∞¡ã≈U mÊ⁄UÊ •ÊÿÊÃ∑§ ∑§Ê ‚ÍøŸÊ ¬òÊ ÷¡Ÿ ‚ ¬Ífl¸ ¬Í⁄UË ∑§Ë ¡ÊŸ flÊ‹Ë •ÊÒ¬øÊÁ⁄U∑§ÃÊ•Ê¥ ∑§Ê fláʸŸ ∑§ËÁ¡∞–

21. State any five points that highlights the importance of Co-ordination. 5

‚◊ãflÿ ∑§ ◊„àfl ¬⁄U ¬˝∑§Ê‡Ê «UÊ‹Ÿ flÊ‹ Á∑§ã„Ë¥ ¬Ê°ø Á’ãŒÈ•Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

22. State any five functions performed by supervisors. 5

¬ÿ¸flˇÊ∑§ mÊ⁄UÊ ÁŸc¬ÊÁŒÃ Á∑§∞ ¡ÊŸ flÊ‹ Á∑§ã„Ë¥ ¬Ê°ø ∑§ÊÿÊZ ∑§Ê ©À‹π ∑§ËÁ¡∞–

62/OSS/2-319-A ] 5 [ Contd...

23. Some people says that stock exchanges are harmful to the society because of it promotes 5
speculation on the other hand some people explains the advantages provided by these to the
society. Explain any five such advantages of stock exchanges to the society.
∑ȧ¿U ‹ÊªÊ¥ ∑§Ê ∑§„ŸÊ „Ò Á∑§ S≈UÊÚ∑§ ∞Ä‚ø¥¡ ‚◊Ê¡ ∑§Ê „ÊÁŸ ¬„°ÈøÊÃ „Ò¥ ÄÿÊ¥Á∑§ ÿ„ ‚≈˜U≈U ∑§Ê ¬˝Êà‚ÊÁ„à ∑§⁄UÃ „Ò¥– ¡’Á∑§
ŒÍ‚⁄UË •Ê⁄U ∑ȧ¿U ‹Êª ‚◊Ê¡ ∑§Ê ߟ∑§ mÊ⁄UÊ ¬˝ŒÊŸ Á∑§∞ ª∞ ‹Ê÷Ê¥ ∑§Ë √ÿÊÅÿÊ ∑§⁄UÃ „Ò¥– S≈UÊÚ∑§ ∞Ä‚ø¥¡ mÊ⁄UÊ ‚◊Ê¡ ∑§Ê
¬˝ŒÊŸ Á∑§∞ ¡ÊŸ flÊ‹ ∞‚ Á∑§ã„Ë¥ ¬Ê°ø ‹Ê÷Ê¥ ∑§Ê ‚◊¤ÊÊß∞–

24. Explain any two factors taken into consideration while fixing the price of a product. 5
∞∑§ ©à¬ÊŒ ∑§Ê ◊ÍÀÿ ÁŸœÊ¸Á⁄Uà ∑§⁄UÃ ‚◊ÿ äÿÊŸ ◊¥ ⁄Uπ ¡ÊŸ flÊ‹ Á∑§ã„Ë¥ ŒÊ ÃàflÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

25. Gunakshi purchased a scooty from Amogh Auto Dealers for ` 80,000. After a month it 5
started picking up trouble in running. The dealer refuses to exchange the scooty or return
the money. Where and how can Gunakshi file a complaint to get redressal of her grievance ?
ªÈáÊÊˇÊË Ÿ ` 80,000 ◊¥ •◊ÊÉÊ •ÊÚ≈UÊ «UË‹‚¸ ‚ ∞∑§ S∑ͧ≈UË π⁄Uˌ˖ ∞∑§ ◊„ËŸ ∑§ ¬‡øÊà ߂∑§ ø‹Ÿ ◊¥ ‚◊SÿÊ •ÊŸ
‹ªË– «UË‹⁄U ß‚ S∑ͧ≈UË ∑§ ’Œ‹ ŒÍ‚⁄UË S∑ͧ≈UË ŒŸ •ÕflÊ ¬Ò‚ flÊÁ¬‚ ∑§⁄UŸ ‚ ◊ŸÊ ∑§⁄U ÁŒÿÊ– ªÈáÊÊˇÊË •¬ŸË
Á‡Ê∑§Êÿà ÁŸflÊ⁄UáÊ „ÃÈ ∑§„Ê° Á‡Ê∑§Êÿà Œ¡¸ ∑§⁄UÊ ‚∑§ÃË „Ò ÃÕÊ ©‚∑§Ë ¬˝Á∑˝§ÿÊ ÄÿÊ „ÊªË?

26. Explain ‘functional foremanship’ as a technique of scientific management. 6
flÒôÊÊÁŸ∑§ ¬˝’㜠∑§Ë ∞∑§ Ã∑§ŸË∑§ ∑§ M§¬ ◊¥ ““∑§ÊÿʸŸÈ‚Ê⁄U ‚¥ª∆UŸ”” ∑§Ê ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Is management a science ? Explain.
ÄÿÊ ¬˝’㜠∞∑§ ÁflôÊÊŸ „Ò? ‚◊¤ÊÊß∞–

27. What is meant by ‘Delegation’ ? State any four points of distinction between delegation and 6
decentralization.
“•ãÃ⁄UáÊ” ∑§Ê ÄÿÊ •Õ¸ „Ò? •ãÃ⁄UáÊ ∞fl¥ Áfl∑§ãŒ˝Ëÿ∑§⁄UáÊ ∑§ ’Ëø •¥Ã⁄U ∑§ Á∑§ã„Ë¥ øÊ⁄U Á’ãŒÈ•Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–
OR / •ÕflÊ
What is meant by ‘Controlling’ ? State the various steps in controlling process.
“ÁŸÿ¥òÊáÊ” ‚ ÄÿÊ •Á÷¬˝Êÿ „Ò? ÁŸÿ¥òÊáÊ ¬˝Á∑˝§ÿÊ ∑§ ÁflÁ÷ÛÊ ø⁄UáÊÊ¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

28. While doing financial management a company has to take certain decisions. Explain these 6
decisions.
ÁflûÊËÿ ¬˝’㜠∑§⁄UÃ ‚◊ÿ ∞∑§ ∑§ê¬ŸË ∑§Ê ∑ȧ¿U ÁŸáʸÿ ‹Ÿ „ÊÃ „Ò¥– ߟ ÁŸáʸÿÊ¥ ∑§Ê ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Explain any three factors that affects the fixed capital requirements of a company.
∞∑§ ∑§ê¬ŸË ∑§Ë SÕÊÿË ¬¥Í¡Ë •Êfl‡ÿ∑§ÃÊ•Ê¥ ∑§Ê ¬˝÷ÊÁflà ∑§⁄UŸ flÊ‹ Á∑§ã„Ë¥ ÃËŸ ÃàflÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

62/OSS/2-319-A ] 6 [ Contd...

29. “In order to optimize the product requirements by the consumers importance should be 6
given to the elements of product mix”. Briefly explain these elements.
“ª˝Ê„∑§Ê¥ ∑§ Á‹∞ ©à¬ÊŒ •Êfl‡ÿ∑§ÃÊ ∑§Ë •ŸÈ∑ͧ‹Ã◊ ¬ÍÁø „ÃÈ ©à¬ÊŒ Á◊üÊ ∑§ ÃàflÊ¥ ¬⁄U äÿÊŸ ŒŸÊ øÊÁ„∞– ߟ ÃàflÊ¥ ∑§Ê
‚¥ˇÊ¬ ◊¥ ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Promotion is a persuasive communication and serves as a reminder to the buyers. Keeping
in mind these facts explain any three elements of promotion mix.
¬˝fløŸ ∞∑§ ¬˝Á⁄Uà ∑§⁄UŸ flÊ‹Ê ‚ê¬˝·áÊ „Ò ¡Ê π⁄UËŒŒÊ⁄UÊ¥ ∑§Ê ©à¬ÊŒ ∑§Ë ÿÊŒ ÁŒ‹ÊÃÊ ⁄U„ÃÊ „Ò– ß‚ ÃâÿÊ¥ ∑§Ê äÿÊŸ ◊¥
⁄UπÃ „È∞ ¬˝fløŸ Á◊üÊ ∑§ Á∑§ã„Ë¥ ÃËŸ ÃàflÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

30. Explain any six functions of wholesalers. 6
ÕÊ∑§ Áfl∑˝§ÃÊ ∑§ Á∑§ã„Ë¥ ¿U— ∑§ÊÿÊZ ∑§Ê ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Explain the various types of small scale fixed shop retailing.
¿UÊ≈U ¬Ò◊ÊŸ ∑§Ë SÕÊÿË ŒÈ∑§ÊŸÊ¥ ∑§ ÁflÁ÷ÛÊ ¬˝∑§Ê⁄UÊ¥ ∑§Ê ‚¥ˇÊ¬ ◊¥ ‚◊¤ÊÊß∞–

-o0o-

62/OSS/2-319-A ] 7 [ Contd...

This Question Paper consists of 30 questions and 7 printed pages.
ß‚ ¬˝‡Ÿ-¬òÊ ∑§ •¥Ãª¸Ã 30 ¬˝‡Ÿ ÃÕÊ 7 ◊ÈÁŒ˝Ã ¬Îc∆UU „Ò¥–
Roll No. Code No.
•ŸÈ∑˝§◊Ê¥∑§ ∑§Ê«U Ÿ¥. 62/OSS/2
BUSINESS STUDIES
√ÿÊfl‚ÊÁÿ∑§ •äÿÿŸ
(319)
Set/‚≈U B
Day and Date of Examination
¬⁄UˡÊÊ ∑§Ê ÁŒŸ fl ÁŒŸÊ¥∑§
Signature of Invigilators 1.
ÁŸ⁄UˡÊ∑§Ê¥ ∑§ „SÃÊˇÊ⁄U
2.

General Instructions :
1. Candidate must write his/her Roll Number on the first page of the Question Paper.
2. Please check the Question Paper to verify that the total pages and total number of questions contained in the
Question Paper are the same as those printed on the top of the first page. Also check to see that the questions are
in sequential order.
3. Making any identification mark in the Answer-Book or writing Roll Number anywhere other than the specified
places will lead to disqualification of the candidate.
4. Write your Question Paper Code No. 62/OSS/2-B on the Answer-Book.
5. (a) The Question Paper is in English/Hindi medium only. However, if you wish, you can answer in any one
of the languages listed below :
English, Hindi, Urdu, Punjabi, Bengali, Tamil, Malayalam, Kannada, Telugu, Marathi, Oriya, Gujarati,
Konkani, Manipuri, Assamese, Nepali, Kashmiri, Sanskrit and Sindhi.
You are required to indicate the language you have chosen to answer in the box provided in the Answer-
Book.
(b) If you choose to write the answer in the language other than Hindi and English, the responsibility for any
errors/mistakes in understanding the question will be yours only.
‚Ê◊Êãÿ •ŸÈŒ‡Ê —
1. ¬⁄UˡÊÊÕ˸ ¬˝‡Ÿ-¬òÊ ∑§ §¬„‹ ¬Îc∆U ¬⁄U •¬ŸÊ •ŸÈ∑˝§◊Ê¥∑§ •fl‡ÿU Á‹π¥–
2. ∑Χ¬ÿÊ ¬˝‡Ÿ-¬òÊ ∑§Ê ¡ÊÚ°ø ‹¥ Á∑§ ¬˝‡Ÿ-¬òÊ ∑§ ∑ȧ‹ ¬Îc∆UÊ¥ ÃÕÊ ¬˝‡ŸÊ¥ ∑§Ë ©ÃŸË „Ë ‚¥ÅUÿÊ „Ò Á¡ÃŸË ¬˝Õ◊ ¬Îc∆ ∑ §‚’‚ ™§¬⁄U ¿U¬Ë „Ò– ß‚
’Êà ∑§Ë ¡ÊÚ°ø ÷Ë ∑§⁄U ‹¥ Á∑§ ¬˝‡Ÿ ∑˝ Á◊∑§ UM§¬ ◊¥ „Ò¥–
3. § ©ûÊ⁄U-¬ÈÁSUÃ∑§Ê ◊¥ ¬„øÊŸ-Áøq ’ŸÊŸ •ÕflÊ ÁŸÁŒ¸c≈U SÕÊŸÊ¥ ∑§§ •ÁÃÁ⁄UÄà ∑§„Ë¥ ÷Ë •ŸÈ∑˝§◊Ê¥∑§ Á‹πŸ ¬⁄U ¬⁄UˡÊÊÕ˸ ∑§Ê •ÿÊÇÿ ∆U„⁄UÊÿÊ
¡ÊÿªÊ–
4. •¬ŸË ©ûÊ⁄U-¬ÈÁSUÃ∑§Ê ¬⁄U ¬˝‡Ÿ-¬òÊ ∑§Ë ∑§Ê«U ‚¥ÅÿÊ 62/OSS/2-B Á‹π¥–
5. (∑§) ¬˝‡Ÿ-¬òÊ ∑§fl‹ Á„¥ŒË/•¥ª˝¡Ë ◊¥ „Ò– Á»§⁄U ÷Ë, ÿÁŒ •Ê¬ øÊ„¥ ÃÊ ŸËø ŒË ªß¸ Á∑§‚Ë ∞∑§ ÷Ê·Ê ◊¥ ©ûÊ⁄ Œ ‚∑§Ã „Ò¥ —
•¥ª˝¡Ë, Á„¥ŒË, ©ŒÍ¸, ¬¥¡Ê’Ë, ’°ª‹Ê, ÃÁ◊‹, ◊‹ÿÊ‹◊, ∑§ãŸ«∏, Ã‹ÈªÈ, ◊⁄UÊ∆UË, ©Á«∏ÿÊ, ªÈ¡⁄UÊÃË, ∑§Ê¥∑§áÊË, ◊ÁáʬÈ⁄UË, •‚Á◊ÿÊ,
Ÿ¬Ê‹Ë, ∑§‡◊Ë⁄UË, ‚¥S∑Χç•ÊÒ⁄U Á‚¥œË–
∑Χ¬ÿÊ ©ûÊ⁄U-¬ÈÁSÃ∑§Ê ◊¥ ÁŒ∞ ª∞ ’ÊÚÄ‚ ◊¥ Á‹π¥ Á∑§ •Ê¬ Á∑§‚ ÷Ê·Ê ◊¥ ©ûÊ⁄U Á‹π ⁄U„ „Ò¥– §
(π) ÿÁŒ •Ê¬ Á„¥ŒË ∞fl¥ •¥ª˝¡Ë ∑§ •ÁÃÁ⁄UÄà Á∑§‚Ë •ãÿ ÷Ê·Ê ◊¥ ©ûÊ⁄U Á‹πÃ „Ò¥ ÃÊ ¬˝‡Ÿ ∑§Ê ‚◊¤ÊŸ ◊¥ „ÊŸ flÊ‹Ë
òÊÈÁ≈UÿÊ¥/ª‹ÁÃÿÊ¥ ∑§Ë Á¡ê◊UŒÊ⁄Ë ∑ fl‹ •Ê¬∑§Ë „ÊªË–

62/OSS/2-319-B ] 1 [ Contd...

BUSINESS STUDIES
√ÿÊfl‚ÊÁÿ∑§ •äÿÿŸ
(319)
Time : 3 Hours ] [ Maximum Marks : 100
‚◊ÿ — 3 ÉÊá≈U ] [ ¬ÍáÊÊZ∑§ — 100

Note : (i) All questions are compulsory.
(ii) Marks allotted are indicated against each question.
(iii) Each question from Question Nos. 1 to 10 has four alternative - (A), (B), (C) and (D) out
of which one is most appropriate. Choose the correct answer among the four alternatives
and write it in your answer-book against the number of the question. No extra time is
allotted for attempting multiple choice questions.

ÁŸŒ¸‡Ê — (i) ‚÷Ë ¬˝‡ŸÊ¥ ∑§ ©ûÊ⁄U ŒËÁ¡∞–
(ii) ¬˝àÿ∑§ ¬˝‡Ÿ ∑§ ‚Ê◊Ÿ ©‚∑§ •¥∑§ Á‹π¥ ª∞ „Ò–
(iii) ¬˝‡Ÿ ‚¥ÅÿÊ 1 ‚ 10 Ã∑§ ∑§ ¬˝àÿ∑§ ¬˝‡Ÿ ◊¥ øÊ⁄U Áfl∑§À¬ - (A), (B), (C) ÃÕÊ (D) „Ò¥, Á¡Ÿ◊¥ ‚ ∞∑§ ‚’‚
©¬ÿÈÄà „Ò¥– øÊ⁄UÊ¥ Áfl∑§À¬Ê¥ ◊¥ ‚ ‚„Ë ©ûÊ⁄U øÈŸ ÃÕÊ •¬ŸË ©ûÊ⁄U-¬ÈÁSÃ∑§Ê ◊¥ ¬˝‡Ÿ ‚¥ÅÿÊ ∑§ ‚Ê◊Ÿ ©ûÊ⁄U Á‹π¥–
’„ÈÁfl∑§À¬Ë ¬˝‡ŸÊ¥ ∑§ Á‹ÿ •ÁÃÁ⁄UÄà ‚◊ÿ Ÿ„Ë¥ ÁŒÿÊ ¡ÊÿªÊ–

1. When communication is from superiors to subordinates it is called : 1
(A) Upward communication (B) Diagonal communication
(C) Horizontal communication (D) Downward communication
¡’ ©ìÊÊÁœ∑§Ê⁄UË ‚ •œËŸSÕÊ¥ ∑§Ê ‚ê¬˝·áÊ Á∑§ÿÊ ¡ÊÃÊ „Ò ÃÊ ß‚ ∑§„Ã „Ò¥ —
(A) ™§¬⁄U ∑§Ë •Ê⁄U ‚ê¬˝·áÊ (B) ÁÃ⁄U¿UÊ ‚ê¬˝·áÊ
(C) ‚◊Ë ‚ê¬˝·áÊ (D) ŸËø ∑§Ë •Ê⁄U ‚ê¬˝·áÊ

2. A unit in service sector with an investment upto ` 10 lakh is called : 1
(A) Small enterprise (B) Medium enterprise
(C) Micro enterprise (D) Large enterprise
‚flÊ ˇÊòÊ ∑§Ë ß∑§Ê߸ Á¡‚◊¥ ` 10 ‹Êπ Ã∑§ ∑§Ê ÁŸfl‡Ê „Ê ∑§„‹ÊÃÊ „Ò —
(A) ‹ÉÊÈ ©l◊ (B) ◊äÿ◊ ©l◊
(C) ‚͡◊ ©l◊ (D) ’«∏ ©l◊

62/OSS/2-319-B ] 2 [ Contd...

3. ‘Call money’ is an instrument of : 1
(A) Money Market (B) Capital Market
(C) Share Market (D) None of the above
ÿÊøŸÊ ⁄UÊÁ‡Ê ¬˝‹π „Ò —
(A) ◊ÈŒ˝Ê ’Ê¡Ê⁄U ∑§Ê (B) ¬Í¥Í¡Ë ’Ê¡Ê⁄U ∑§Ê
(C) ‡Êÿ⁄U ’Ê¡Ê⁄U ∑§Ê (D) ©¬⁄UÊÄà ◊¥ ‚ ∑§Ê߸ Ÿ„Ë¥

4. Which of the following is true about modern concept of marketing ? 1
(A) Ultimate goal is maximisation of sales
(B) Ultimate goal is consumers satisfaction
(C) Main focus is on product
(D) Pricing the product keeping in mind earning maximum profit
ÁŸêŸ ◊¥ ‚ Áfl¬áÊŸ ∑§Ë •ÊœÈÁŸ∑§ •flœÊ⁄UáÊÊ ∑§ ‚ê’㜠◊¥ ÄÿÊ ‚àÿ „Ò?
(A) ∞∑§◊ÊòÊ ‹ˇÿ „Ò •Áœ∑§ ‚ •Áœ∑§ Á’˝∑˝§Ë ∑§⁄UŸÊ
(B) ∞∑§◊ÊòÊ ‹ˇÿ „Ò ª˝Ê„∑§ ∑§Ë ‚¥ÃÈÁc≈U
(C) ◊ÈÅÿ ∑§ãŒ˝ Á’ãŒÈ ©à¬ÊŒ „Ò
(D) •Áœ∑§Ã◊ ‹Ê÷ ∑§◊ÊŸÊ ∑§Ê äÿÊŸ ◊¥ ⁄Uπ∑§⁄U ◊ÍÀÿ ÁŸœÊ¸⁄UáÊ ∑§⁄UŸÊ

5. Which of the following is an objective of management ? 1
(A) Optimum utilisation of resources (B) Stability and growth
(C) Attainment of goals (D) Work for healthy environment
ÁŸêŸ ◊¥ ‚ ∑§ÊÒŸ-‚Ê ¬˝’㜠∑§Ê ©g‡ÿ „Ò?
(A) ‚¥‚ÊœŸÊ¥ ∑§Ê •ŸÈ∑ͧ‹Ã◊ ©¬ÿÊª (B) ÁSÕ⁄UÃÊ ∞fl¥ flÎÁh
(C) ©g‡ÿÊ¥ ∑§Ë ¬ÍÁø (D) SflSÕ ¬ÿʸfl⁄UáÊ ∑§ Á‹∞ ∑§Êÿ¸

6. The process by which a manager synchronised the activity of different departments is : 1
(A) Organising (B) Co-ordination
(C) Planning (D) Staffing
¬˝Á∑˝§ÿÊ Á¡‚∑§ mÊ⁄UÊ ¬˝’ãœ∑§ ‚÷Ë Áfl÷ʪÊ¥ ∑§Ë Á∑˝§ÿÊÿÊ¥ ∑§Ê ‚¥øÊÁ‹Ã ∑§⁄UÃÊ „Ò fl„ „Ò —
(A) ‚¥ª∆UŸ (B) ‚◊ãflÿ
(C) ÁŸÿÊ¡Ÿ (D) ÁŸÿÈÁÄÃ∑§⁄UáÊ

62/OSS/2-319-B ] 3 [ Contd...

7. Which of the following plan is expressed in financial terms ? 1
(A) Strategy (B) Rule (C) Policy (D) Budget
ÁŸêŸ ◊¥ ‚ ∑§ÊÒŸ-‚Ë ÿÊ¡ŸÊ ÁflûÊËÿ M§¬ ◊¥ S¬c≈U ∑§Ë ¡ÊÃË „Ò?
(A) ◊Êøʸ’ãŒË (B) ÁŸÿ◊ (C) ŸËÁà (D) ’¡≈U

8. Selling through personal communication is called : 1
(A) Advertisement (B) Salesmanship
(C) Publicity (D) Sales promotion
√ÿÁÄêà ‚ê¬˝·áÊ ∑§Ê ¬˝ÿÊª ∑§⁄U Á’∑˝§Ë ∑§⁄UŸÊ ∑§„‹ÊÃÊ „Ò —
(A) ÁflôÊʬŸ (B) Áfl∑˝§ÿ∑§‹Ê
(C) ¬˝øÊ⁄U (D) Áfl∑˝§ÿ ¬˝fløŸ

9. A letter addressed to a bank attached with the bill of exchange accepted by the importer is 1
called :
(A) Letter of hypothecation (B) Letter of credit
(C) Letter of advice (D) Demand draft
•ÊÿÊÃ∑§ mÊ⁄UÊ SflË∑Χà ÁflÁŸ◊ÿ ¬òÊ ’Ò¥∑§ ∑§ ŸÊ◊ Á¡‚ ¬òÊ ∑§ ‚ÊÕ ÁŒÿÊ ¡ÊÃÊ „Ò ∑§„‹ÊÃÊ „Ò —
(A) ’¥œ∑§ ¬òÊ (B) ‚Êπ ¬òÊ
(C) ‚ÍøŸÊ ¬òÊ (D) ◊Ê¥ª ¬òÊ

10. If the compensation claim is ` 1 crore 50 lakh the complaint can be filled before : 1
(A) District Forum (B) State Commission
(C) National Commission (D) Supreme Court
ÿÁŒ ˇÊÁà ¬ÍÁø ∑§Ê ŒÊflÊ ` 1 ∑§⁄UÊ«∏ 50 ‹Êπ „Ò ÃÊ Á‡Ê∑§Êÿà ¡„Ê° Œ¡¸ ∑§Ë ¡Ê ‚∑§ÃË „Ò fl„ „Ò —
(A) Á¡‹Ê »§Ê⁄U◊ (B) ⁄UÊíÿ ∑§◊ˇʟ
(C) ⁄UÊc≈˛UËÿ ∑§◊ˇʟ (D) ©ìÊÃ◊ ãÿÊÿÊ‹ÿ

11. Explain ‘Order’ as a principle of management. 3
¬˝’㜠∑§ ∞∑§ Á‚hʥà ∑§ M§¬ ◊¥ “‚◊ÈÁøà √ÿflSÕÊ” ∑§ Á‚hʥà ∑§Ê ‚◊¤ÊÊß∞–

12. State any two qualities of a good leader. 3
∞∑§ •ë¿U ŸÃÊ ∑§ Á∑§ã„Ë¥ ŒÊ ªÈáÊÊ¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

62/OSS/2-319-B ] 4 [ Contd...

13. Give the meaning of (a) Participating preference shares and (b) Redeemable preference shares 3
(a) ÷ʪˌÊ⁄U ¬ÍflʸÁœ∑§Ê⁄U •¥‡ÊÊ¥ ∞fl¥ (b) ‡ÊÊœŸËÿ ¬ÍflʸÁœ∑§Ê⁄U •¥‡ÊÊ¥ ∑§Ê •Õ¸ ŒËÁ¡∞–

14. Explain ‘Cost based pricing’ as a method of price fixation of a product. 3
∞∑§ ©à¬ÊŒ ∑§ ◊ÍÀÿ ÁŸœÊ¸⁄UáÊ ∑§Ë “‹ÊªÃ-•ÊœÊÁ⁄Uà ◊ÍÀÿ ÁŸœÊ¸⁄UáÊ” ÁflÁœ ∑§Ê ‚◊¤ÊÊß∞–

15. State any three services offered by retailers to wholesalers. 3
»È§≈U∑§⁄U Áfl∑˝§ÃÊ•Ê¥ mÊ⁄UÊ ÕÊ∑§ Áfl∑˝§ÃÊ•Ê¥ ∑§Ê ¬˝ŒÊŸ ∑§Ë ¡ÊŸ flÊ‹Ë Á∑§ã„Ë¥ ÃËŸ ‚flÊ•Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

16. Explain any two features of Management. 4
¬˝’㜠∑§Ë Á∑§ã„Ë¥ ŒÊ Áfl‡Ê·ÃÊ•Ê¥ ∑§Ê ‚◊¤ÊÊß∞–

17. Vikram Brothers approached a commercial bank for grant of short-term loan. Though bank 4
is satisfied with their credit worthiness but still it demands security of same assets. Describe
any two such assets that bank may accept as security.
Áfl∑˝§◊ ’˝Œ‚¸ Ÿ •À¬ •flÁœ ´§áÊ ∑§ Á‹∞ ∞∑§ ’Ò¥∑§ ∑§Ê ‚ê¬∑¸§ Á∑§ÿÊ– ÿlÁ¬ ’Ò¥∑§ ©Ÿ∑§Ë √ÿÁÄêà ‚Êπ ‚ ‚¥ÃÈc≈U
„Ò Á»§⁄U ÷Ë fl„ ¡◊ÊŸÃ ∑§ M§¬ ◊¥ ∑ȧ¿U ‚¥¬ÁûÊÿÊ¥ ∑§Ë ◊Ê¥ª ∑§⁄UÃ „Ò– ∞‚Ë Á∑§ã„Ë¥ ŒÊ ‚ê¬ÁûÊÿÊ¥ ∑§Ê fláʸŸ ∑§ËÁ¡∞ ¡Ê ’Ò¥∑§
∑§Ê ¡◊ÊŸÃ ∑§ M§¬ ◊¥ SflË∑§Êÿ¸ „Ê¥ªË–

18. Maya Agro Products Ltd. manufactures devices that help in producing manure and energy 4
from dung of cows and buffalos. Suggest the media of advertising suitable for selling these
products. Also give reasons in support of your suggestion.
◊ÊÿÊ ∞ª˝Ê ©à¬ÊŒ Á‹Á◊≈U«U ∞‚ ©¬∑§⁄UáÊ ’ŸÊÃË „Ò ¡Ê ªÊÿ, ÷Ò¥‚ ∑§ ªÊ’⁄U ‚ πÊŒ ∞fl¥ ™§¡Ê¸ ∑§ ©à¬ÊŒŸ ◊¥ ‚„Êÿ∑§ „Ò¥–
ߟ ©à¬ÊŒÊ¥ ∑§Ë Á’∑˝§Ë ∑§ Á‹∞ ©¬ÿÈÄà ÁflôÊʬŸ ◊Êäÿ◊ ∑§Ê ‚ȤÊÊfl ŒËÁ¡∞– •¬Ÿ ‚ȤÊÊfl ∑§ ‚◊Õ¸Ÿ ◊¥ ∑§Ê⁄UáÊ ÷Ë
ŒËÁ¡∞–

19. There is a general thinking that only financial incentives motivate the employees. But there 4
are non-financial incentives also that are equally important to motivate employees. State any
four such incentives.
∞∑§ ‚Ê◊Êãÿ •flœÊ⁄UáÊÊ „Ò Á∑§ ∑§fl‹ ÁflûÊËÿ •Á÷¬˝⁄U∑§ (¬˝⁄UáÊÊ) ∑§◊¸øÊÁ⁄UÿÊ¥ ∑§Ê •Á÷¬˝Á⁄Uà ∑§⁄UÃ „Ò¥– flÊSÃfl ◊¥
ªÒ⁄U-ÁflûÊËÿ •Á÷¬˝⁄U∑§ (¬˝⁄UáÊÊ) ÷Ë ∑§◊¸øÊÁ⁄UÿÊ¥ ∑§Ê •Á÷¬˝Á⁄Uà ∑§⁄UŸ ∑§ Á‹∞ ‚◊ÊŸ M§¬ ‚ ◊„ûfl¬Íáʸ „Ò– ∞‚ Á∑§ã„Ë¥
øÊ⁄U ªÒ⁄U-ÁflûÊËÿ •Á÷¬˝⁄U∑§Ê¥ (¬˝⁄UáÊÊ•Ê¥) ∑§Ê ©À‹π ∑§ËÁ¡∞–

20. Explain the steps involved in importing goods after obtaining import licence but before 4
appointing clearing agent.
•ÊÿÊà ‹Êß‚¥‚ ¬˝Êåà ∑§⁄UŸ ∑§ ¬‡øÊà ‹Á∑§Ÿ ÁŸ∑§Ê‚Ë ∞¡ã≈U ∑§Ë ÁŸÿÈÁÄà ‚ ¬„‹ ◊Ê‹ ∑§ •ÊÿÊà ∑§⁄UŸ ∑§ ÁflÁ÷ÛÊ
ø⁄UáÊÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

62/OSS/2-319-B ] 5 [ Contd...

21. Some people says that stock exchanges are harmful to the society because of it promotes 5
speculation on the other hand some people explains the advantages provided by these to the
society. Explain any five such advantages of stock exchanges to the society.
∑ȧ¿U ‹ÊªÊ¥ ∑§Ê ∑§„ŸÊ „Ò Á∑§ S≈UÊÚ∑§ ∞Ä‚ø¥¡ ‚◊Ê¡ ∑§Ê „ÊÁŸ ¬„°ÈøÊÃ „Ò¥ ÄÿÊ¥Á∑§ ÿ„ ‚≈˜U≈U ∑§Ê ¬˝Êà‚ÊÁ„à ∑§⁄UÃ „Ò¥– ¡’Á∑§
ŒÍ‚⁄UË •Ê⁄U ∑ȧ¿U ‹Êª ‚◊Ê¡ ∑§Ê ߟ∑§ mÊ⁄UÊ ¬˝ŒÊŸ Á∑§∞ ª∞ ‹Ê÷Ê¥ ∑§Ë √ÿÊÅÿÊ ∑§⁄UÃ „Ò¥– S≈UÊÚ∑§ ∞Ä‚ø¥¡ mÊ⁄UÊ ‚◊Ê¡ ∑§Ê
¬˝ŒÊŸ Á∑§∞ ¡ÊŸ flÊ‹ ∞‚ Á∑§ã„Ë¥ ¬Ê°ø ‹Ê÷Ê¥ ∑§Ê ‚◊¤ÊÊß∞–

22. State any five benefits of motivation. 5
•Á÷¬˝⁄UáÊÊ ∑§ Á∑§ã„Ë¥ ¬Ê°ø ‹Ê÷Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

23. Explain any two factors taken into consideration while fixing the price of a product. 5
∞∑§ ©à¬ÊŒ ∑§Ê ◊ÍÀÿ ÁŸœÊ¸Á⁄Uà ∑§⁄UÃ ‚◊ÿ äÿÊŸ ◊¥ ⁄Uπ ¡ÊŸ flÊ‹ Á∑§ã„Ë¥ ŒÊ ÃàflÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

24. Gunakshi purchased a scooty from Amogh Auto Dealers for ` 80,000. After a month it 5
started picking up trouble in running. The dealer refuses to exchange the scooty or return
the money. Where and how can Gunakshi file a complaint to get redressal of her grievance ?
ªÈáÊÊˇÊË Ÿ ` 80,000 ◊¥ •◊ÊÉÊ •ÊÚ≈UÊ «UË‹‚¸ ‚ ∞∑§ S∑ͧ≈UË π⁄Uˌ˖ ∞∑§ ◊„ËŸ ∑§ ¬‡øÊà ߂∑§ ø‹Ÿ ◊¥ ‚◊SÿÊ •ÊŸ
‹ªË– «UË‹⁄U ß‚ S∑ͧ≈UË ∑§ ’Œ‹ ŒÍ‚⁄UË S∑ͧ≈UË ŒŸ •ÕflÊ ¬Ò‚ flÊÁ¬‚ ∑§⁄UŸ ‚ ◊ŸÊ ∑§⁄U ÁŒÿÊ– ªÈáÊÊˇÊË •¬ŸË
Á‡Ê∑§Êÿà ÁŸflÊ⁄UáÊ „ÃÈ ∑§„Ê° Á‡Ê∑§Êÿà Œ¡¸ ∑§⁄UÊ ‚∑§ÃË „Ò ÃÕÊ ©‚∑§Ë ¬˝Á∑˝§ÿÊ ÄÿÊ „ÊªË?

25. State any five points that highlights the importance of Co-ordination. 5
‚◊ãflÿ ∑§ ◊„àfl ¬⁄U ¬˝∑§Ê‡Ê «UÊ‹Ÿ flÊ‹ Á∑§ã„Ë¥ ¬Ê°ø Á’ãŒÈ•Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

26. Explain any six functions of wholesalers. 6
ÕÊ∑§ Áfl∑˝§ÃÊ ∑§ Á∑§ã„Ë¥ ¿U— ∑§ÊÿÊZ ∑§Ê ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Explain the various types of small scale fixed shop retailing.
¿UÊ≈U ¬Ò◊ÊŸ ∑§Ë SÕÊÿË ŒÈ∑§ÊŸÊ¥ ∑§ ÁflÁ÷ÛÊ ¬˝∑§Ê⁄UÊ¥ ∑§Ê ‚¥ˇÊ¬ ◊¥ ‚◊¤ÊÊß∞–

27. “In order to optimize the product requirements by the consumers importance should be 6
given to the elements of product mix”. Briefly explain these elements.
“ª˝Ê„∑§Ê¥ ∑§ Á‹∞ ©à¬ÊŒ •Êfl‡ÿ∑§ÃÊ ∑§Ë •ŸÈ∑ͧ‹Ã◊ ¬ÍÁø „ÃÈ ©à¬ÊŒ Á◊üÊ ∑§ ÃàflÊ¥ ¬⁄U äÿÊŸ ŒŸÊ øÊÁ„∞– ߟ ÃàflÊ¥ ∑§Ê
‚¥ˇÊ¬ ◊¥ ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Promotion is a persuasive communication and serves as a reminder to the buyers. Keeping
in mind these facts explain any three elements of promotion mix.
¬˝fløŸ ∞∑§ ¬˝Á⁄Uà ∑§⁄UŸ flÊ‹Ê ‚ê¬˝·áÊ „Ò ¡Ê π⁄UËŒŒÊ⁄UÊ¥ ∑§Ê ©à¬ÊŒ ∑§Ë ÿÊŒ ÁŒ‹ÊÃÊ ⁄U„ÃÊ „Ò– ß‚ ÃâÿÊ¥ ∑§Ê äÿÊŸ ◊¥
⁄UπÃ „È∞ ¬˝fløŸ Á◊üÊ ∑§ Á∑§ã„Ë¥ ÃËŸ ÃàflÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

62/OSS/2-319-B ] 6 [ Contd...

28. While doing financial management a company has to take certain decisions. Explain these 6
decisions.
ÁflûÊËÿ ¬˝’㜠∑§⁄UÃ ‚◊ÿ ∞∑§ ∑§ê¬ŸË ∑§Ê ∑ȧ¿U ÁŸáʸÿ ‹Ÿ „ÊÃ „Ò¥– ߟ ÁŸáʸÿÊ¥ ∑§Ê ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Explain any three factors that affects the fixed capital requirements of a company.
∞∑§ ∑§ê¬ŸË ∑§Ë SÕÊÿË ¬¥Í¡Ë •Êfl‡ÿ∑§ÃÊ•Ê¥ ∑§Ê ¬˝÷ÊÁflà ∑§⁄UŸ flÊ‹ Á∑§ã„Ë¥ ÃËŸ ÃàflÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

29. What is meant by ‘Delegation’ ? State any four points of distinction between delegation and 6
decentralization.
“•ãÃ⁄UáÊ” ∑§Ê ÄÿÊ •Õ¸ „Ò? •ãÃ⁄UáÊ ∞fl¥ Áfl∑§ãŒ˝Ëÿ∑§⁄UáÊ ∑§ ’Ëø •¥Ã⁄U ∑§ Á∑§ã„Ë¥ øÊ⁄U Á’ãŒÈ•Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–
OR / •ÕflÊ
What is meant by ‘Controlling’ ? State the various steps in controlling process.
“ÁŸÿ¥òÊáÊ” ‚ ÄÿÊ •Á÷¬˝Êÿ „Ò? ÁŸÿ¥òÊáÊ ¬˝Á∑˝§ÿÊ ∑§ ÁflÁ÷ÛÊ ø⁄UáÊÊ¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

30. Explain ‘functional foremanship’ as a technique of scientific management. 6
flÒôÊÊÁŸ∑§ ¬˝’㜠∑§Ë ∞∑§ Ã∑§ŸË∑§ ∑§ M§¬ ◊¥ ““∑§ÊÿʸŸÈ‚Ê⁄U ‚¥ª∆UŸ”” ∑§Ê ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Is management a science ? Explain.
ÄÿÊ ¬˝’㜠∞∑§ ÁflôÊÊŸ „Ò? ‚◊¤ÊÊß∞–

-o0o-

62/OSS/2-319-B ] 7 [ Contd...

This Question Paper consists of 30 questions and 7 printed pages.
ß‚ ¬˝‡Ÿ-¬òÊ ∑§ •¥Ãª¸Ã 30 ¬˝‡Ÿ ÃÕÊ 7 ◊ÈÁŒ˝Ã ¬Îc∆UU „Ò¥–
Roll No. Code No.
•ŸÈ∑˝§◊Ê¥∑§ ∑§Ê«U Ÿ¥. 62/OSS/2
BUSINESS STUDIES
√ÿÊfl‚ÊÁÿ∑§ •äÿÿŸ
(319)
Set/‚≈U C
Day and Date of Examination
¬⁄UˡÊÊ ∑§Ê ÁŒŸ fl ÁŒŸÊ¥∑§
Signature of Invigilators 1.
ÁŸ⁄UˡÊ∑§Ê¥ ∑§ „SÃÊˇÊ⁄U
2.

General Instructions :
1. Candidate must write his/her Roll Number on the first page of the Question Paper.
2. Please check the Question Paper to verify that the total pages and total number of questions contained in the
Question Paper are the same as those printed on the top of the first page. Also check to see that the questions are
in sequential order.
3. Making any identification mark in the Answer-Book or writing Roll Number anywhere other than the specified
places will lead to disqualification of the candidate.
4. Write your Question Paper Code No. 62/OSS/2-C on the Answer-Book.
5. (a) The Question Paper is in English/Hindi medium only. However, if you wish, you can answer in any one
of the languages listed below :
English, Hindi, Urdu, Punjabi, Bengali, Tamil, Malayalam, Kannada, Telugu, Marathi, Oriya, Gujarati,
Konkani, Manipuri, Assamese, Nepali, Kashmiri, Sanskrit and Sindhi.
You are required to indicate the language you have chosen to answer in the box provided in the Answer-
Book.
(b) If you choose to write the answer in the language other than Hindi and English, the responsibility for any
errors/mistakes in understanding the question will be yours only.
‚Ê◊Êãÿ •ŸÈŒ‡Ê —
1. ¬⁄UˡÊÊÕ˸ ¬˝‡Ÿ-¬òÊ ∑§ §¬„‹ ¬Îc∆U ¬⁄U •¬ŸÊ •ŸÈ∑˝§◊Ê¥∑§ •fl‡ÿU Á‹π¥–
2. ∑Χ¬ÿÊ ¬˝‡Ÿ-¬òÊ ∑§Ê ¡ÊÚ°ø ‹¥ Á∑§ ¬˝‡Ÿ-¬òÊ ∑§ ∑ȧ‹ ¬Îc∆UÊ¥ ÃÕÊ ¬˝‡ŸÊ¥ ∑§Ë ©ÃŸË „Ë ‚¥ÅUÿÊ „Ò Á¡ÃŸË ¬˝Õ◊ ¬Îc∆ ∑ §‚’‚ ™§¬⁄U ¿U¬Ë „Ò– ß‚
’Êà ∑§Ë ¡ÊÚ°ø ÷Ë ∑§⁄U ‹¥ Á∑§ ¬˝‡Ÿ ∑˝ Á◊∑§ UM§¬ ◊¥ „Ò¥–
3. § ©ûÊ⁄U-¬ÈÁSUÃ∑§Ê ◊¥ ¬„øÊŸ-Áøq ’ŸÊŸ •ÕflÊ ÁŸÁŒ¸c≈U SÕÊŸÊ¥ ∑§§ •ÁÃÁ⁄UÄà ∑§„Ë¥ ÷Ë •ŸÈ∑˝§◊Ê¥∑§ Á‹πŸ ¬⁄U ¬⁄UˡÊÊÕ˸ ∑§Ê •ÿÊÇÿ ∆U„⁄UÊÿÊ
¡ÊÿªÊ–
4. •¬ŸË ©ûÊ⁄U-¬ÈÁSUÃ∑§Ê ¬⁄U ¬˝‡Ÿ-¬òÊ ∑§Ë ∑§Ê«U ‚¥ÅÿÊ 62/OSS/2-C Á‹π¥–
5. (∑§) ¬˝‡Ÿ-¬òÊ ∑§fl‹ Á„¥ŒË/•¥ª˝¡Ë ◊¥ „Ò– Á»§⁄U ÷Ë, ÿÁŒ •Ê¬ øÊ„¥ ÃÊ ŸËø ŒË ªß¸ Á∑§‚Ë ∞∑§ ÷Ê·Ê ◊¥ ©ûÊ⁄ Œ ‚∑§Ã „Ò¥ —
•¥ª˝¡Ë, Á„¥ŒË, ©ŒÍ¸, ¬¥¡Ê’Ë, ’°ª‹Ê, ÃÁ◊‹, ◊‹ÿÊ‹◊, ∑§ãŸ«∏, Ã‹ÈªÈ, ◊⁄UÊ∆UË, ©Á«∏ÿÊ, ªÈ¡⁄UÊÃË, ∑§Ê¥∑§áÊË, ◊ÁáʬÈ⁄UË, •‚Á◊ÿÊ,
Ÿ¬Ê‹Ë, ∑§‡◊Ë⁄UË, ‚¥S∑Χç•ÊÒ⁄U Á‚¥œË–
∑Χ¬ÿÊ ©ûÊ⁄U-¬ÈÁSÃ∑§Ê ◊¥ ÁŒ∞ ª∞ ’ÊÚÄ‚ ◊¥ Á‹π¥ Á∑§ •Ê¬ Á∑§‚ ÷Ê·Ê ◊¥ ©ûÊ⁄U Á‹π ⁄U„ „Ò¥– §
(π) ÿÁŒ •Ê¬ Á„¥ŒË ∞fl¥ •¥ª˝¡Ë ∑§ •ÁÃÁ⁄UÄà Á∑§‚Ë •ãÿ ÷Ê·Ê ◊¥ ©ûÊ⁄U Á‹πÃ „Ò¥ ÃÊ ¬˝‡Ÿ ∑§Ê ‚◊¤ÊŸ ◊¥ „ÊŸ flÊ‹Ë
òÊÈÁ≈UÿÊ¥/ª‹ÁÃÿÊ¥ ∑§Ë Á¡ê◊UŒÊ⁄Ë ∑ fl‹ •Ê¬∑§Ë „ÊªË–

62/OSS/2-319-C ] 1 [ Contd...

BUSINESS STUDIES
√ÿÊfl‚ÊÁÿ∑§ •äÿÿŸ
(319)
Time : 3 Hours ] [ Maximum Marks : 100
‚◊ÿ — 3 ÉÊá≈U ] [ ¬ÍáÊÊZ∑§ — 100

Note : (1) All questions are compulsory.
(2) Marks allotted are indicated against each question.
(3) Each question from Question Nos. 1 to 10 has four alternative - (A), (B), (C) and (D) out
of which one is most appropriate. Choose the correct answer among the four alternatives
and write it in your answer-book against the number of the question. No extra time is
allotted for attempting multiple choice questions.

ÁŸŒ¸‡Ê — (1) ‚÷Ë ¬˝‡ŸÊ¥ ∑§ ©ûÊ⁄U ŒËÁ¡∞–
(2) ¬˝àÿ∑§ ¬˝‡Ÿ ∑§ ‚Ê◊Ÿ ©‚∑§ •¥∑§ Á‹π¥ ª∞ „Ò–
(3) ¬˝‡Ÿ ‚¥ÅÿÊ 1 ‚ 10 Ã∑§ ∑§ ¬˝àÿ∑§ ¬˝‡Ÿ ◊¥ øÊ⁄U Áfl∑§À¬ - (A), (B), (C) ÃÕÊ (D) „Ò¥, Á¡Ÿ◊¥ ‚ ∞∑§ ‚’‚
©¬ÿÈÄà „Ò¥– øÊ⁄UÊ¥ Áfl∑§À¬Ê¥ ◊¥ ‚ ‚„Ë ©ûÊ⁄U øÈŸ ÃÕÊ •¬ŸË ©ûÊ⁄U-¬ÈÁSÃ∑§Ê ◊¥ ¬˝‡Ÿ ‚¥ÅÿÊ ∑§ ‚Ê◊Ÿ ©ûÊ⁄U Á‹π¥–
’„ÈÁfl∑§À¬Ë ¬˝‡ŸÊ¥ ∑§ Á‹ÿ •ÁÃÁ⁄UÄà ‚◊ÿ Ÿ„Ë¥ ÁŒÿÊ ¡ÊÿªÊ–

1. News carried in the mass media about a product for which no payment has been paid is 1
called :

(A) Advertisement (B) Sales promotion (C) Salesmanship (D) Publicity

Á∑§‚Ë ©à¬ÊŒ ∑§ ‚¥’¥œ ◊¥ ◊Ê‚ ◊ËÁ«UÿÊ mÊ⁄UÊ ‚ê¬˝Á·Ã ‚◊ÊøÊ⁄U Á’ŸÊ Á∑§‚Ë ÷ȪÃÊŸ ∑§ ∑§„‹ÊÃÊ „Ò?

(A) ÁflôÊʬŸ (B) Áfl∑˝§ÿ ¬˝fløŸ (C) Áfl∑˝§ÿ∑§‹Ê (D) ¬˝øÊ⁄U

2. Receipt issued by the captain of the ship is called : 1

(A) Bill of lading (B) Mates receipt (C) Shipping bill (D) Dock challan
¡„Ê¡ ∑§ ∑§åÃÊŸ ∑§ mÊ⁄UÊ ¡Ê⁄UË ⁄U‚ËŒ ∑§Ê ∑§„Ã „Ò¥ —

(A) ¡„Ê¡Ë Á’À≈UË (B) ∑§ÊÁ⁄UãŒ ∑§Ë ⁄U‚ËŒ (C) ¡„Ê¡Ë Á’‹ (D) «UÊÚ∑§ øÊ‹ÊŸ

62/OSS/2-319-C ] 2 [ Contd...

3. If the compensation claimed is ` 10 lakh, the complaint can be filled with : 1
(A) District Forum (B) State Commission
(C) National Commission (D) Supreme Court
ÿÁŒ ˇÊÁìÍÁø ∑§Ê ŒÊflÊ ` 10 ‹Êπ „Ò ÃÊ Á‡Ê∑§Êÿà ¡„Ê° Œ¡¸ ∑§⁄UÊ߸ ¡Ê ‚∑§ÃË „Ò fl„ „Ò —
(A) Á¡‹Ê »§Ê⁄U◊ (B) ⁄UÊíÿ ∑§◊ˇʟ
(C) ⁄UÊc≈˛UËÿ ∑§◊ˇʟ (D) ©ìÊÃ◊ ãÿÊÿÊ‹ÿ

4. Which of the following is an objective of management ? 1
(A) Optimum utilisation of resources (B) Stability and growth
(C) Attainment of goals (D) Work for healthy environment
ÁŸêŸ ◊¥ ‚ ∑§ÊÒŸ-‚Ê ¬˝’㜠∑§Ê ©g‡ÿ „Ò?
(A) ‚¥‚ÊœŸÊ¥ ∑§Ê •ŸÈ∑ͧ‹Ã◊ ©¬ÿÊª (B) ÁSÕ⁄UÃÊ ∞fl¥ flÎÁh
(C) ©g‡ÿÊ¥ ∑§Ë ¬ÍÁø (D) SflSÕ ¬ÿʸfl⁄UáÊ ∑§ Á‹∞ ∑§Êÿ¸

5. The process by which a manager synchronised the activity of different departments is : 1
(A) Organising (B) Co-ordination
(C) Planning (D) Staffing
¬˝Á∑˝§ÿÊ Á¡‚∑§ mÊ⁄UÊ ¬˝’ãœ∑§ ‚÷Ë Áfl÷ʪÊ¥ ∑§Ë Á∑˝§ÿÊÿÊ¥ ∑§Ê ‚¥øÊÁ‹Ã ∑§⁄UÃÊ „Ò fl„ „Ò —
(A) ‚¥ª∆UŸ (B) ‚◊ãflÿ
(C) ÁŸÿÊ¡Ÿ (D) ÁŸÿÈÁÄÃ∑§⁄UáÊ

6. Which of the following plan is expressed in financial terms ? 1
(A) Strategy (B) Rule (C) Policy (D) Budget
ÁŸêŸ ◊¥ ‚ ∑§ÊÒŸ-‚Ë ÿÊ¡ŸÊ ÁflûÊËÿ M§¬ ◊¥ S¬c≈U ∑§Ë ¡ÊÃË „Ò?
(A) ◊Êøʸ’ãŒË (B) ÁŸÿ◊ (C) ŸËÁà (D) ’¡≈U

7. When communication is from superiors to subordinates it is called : 1
(A) Upward communication (B) Diagonal communication
(C) Horizontal communication (D) Downward communication
¡’ ©ìÊÊÁœ∑§Ê⁄UË ‚ •œËŸSÕÊ¥ ∑§Ê ‚ê¬˝·áÊ Á∑§ÿÊ ¡ÊÃÊ „Ò ÃÊ ß‚ ∑§„Ã „Ò¥ —
(A) ™§¬⁄U ∑§Ë •Ê⁄U ‚ê¬˝·áÊ (B) ÁÃ⁄U¿UÊ ‚ê¬˝·áÊ
(C) ‚◊Ë ‚ê¬˝·áÊ (D) ŸËø ∑§Ë •Ê⁄U ‚ê¬˝·áÊ

62/OSS/2-319-C ] 3 [ Contd...

8. A unit in service sector with an investment upto ` 10 lakh is called : 1
(A) Small enterprise (B) Medium enterprise
(C) Micro enterprise (D) Large enterprise
‚flÊ ˇÊòÊ ∑§Ë ß∑§Ê߸ Á¡‚◊¥ ` 10 ‹Êπ Ã∑§ ∑§Ê ÁŸfl‡Ê „Ê ∑§„‹ÊÃÊ „Ò —
(A) ‹ÉÊÈ ©l◊ (B) ◊äÿ◊ ©l◊
(C) ‚͡◊ ©l◊ (D) ’«∏ ©l◊

9. ‘Call money’ is an instrument of : 1
(A) Money Market (B) Capital Market
(C) Share Market (D) None of the above
ÿÊøŸÊ ⁄UÊÁ‡Ê ¬˝‹π „Ò —
(A) ◊ÈŒ˝Ê ’Ê¡Ê⁄U ∑§Ê (B) ¬Í¥Í¡Ë ’Ê¡Ê⁄U ∑§Ê
(C) ‡Êÿ⁄U ’Ê¡Ê⁄U ∑§Ê (D) ©¬⁄UÊÄà ◊¥ ‚ ∑§Ê߸ Ÿ„Ë¥

10. Which of the following is true about modern concept of marketing ? 1
(A) Ultimate goal is maximisation of sales
(B) Ultimate goal is consumers satisfaction
(C) Main focus is on product
(D) Pricing the product keeping in mind earning maximum profit
ÁŸêŸ ◊¥ ‚ Áfl¬áÊŸ ∑§Ë •ÊœÈÁŸ∑§ •flœÊ⁄UáÊÊ ∑§ ‚ê’㜠◊¥ ÄÿÊ ‚àÿ „Ò?
(A) ∞∑§◊ÊòÊ ‹ˇÿ „Ò •Áœ∑§ ‚ •Áœ∑§ Á’˝∑˝§Ë ∑§⁄UŸÊ
(B) ∞∑§◊ÊòÊ ‹ˇÿ „Ò ª˝Ê„∑§ ∑§Ë ‚¥ÃÈÁc≈U
(C) ◊ÈÅÿ ∑§ãŒ˝ Á’ãŒÈ ©à¬ÊŒ „Ò
(D) •Áœ∑§Ã◊ ‹Ê÷ ∑§◊ÊŸÊ ∑§Ê äÿÊŸ ◊¥ ⁄Uπ∑§⁄U ◊ÍÀÿ ÁŸœÊ¸⁄UáÊ ∑§⁄UŸÊ

11. Explain ‘Esprit de corps’ as a principle of management. 3
¬˝’㜠∑§ ∞∑§ Á‚hʥà ∑§ M§¬ ◊¥ “‚„ÿÊª ∑§⁄UŸ ∑§Ë ÷ÊflŸÊ” ∑§Ê ‚◊¤ÊÊß∞–

12. What is meant by Formal communication ? Give an example of formal communication. 3
•ÊÒ¬øÊÁ⁄U∑§ ‚ê¬˝·áÊ ∑§Ê ÄÿÊ •Õ¸ „Ò? •ÊÒ¬øÊÁ⁄U∑§ ‚ê¬˝·áÊ ∑§Ê ∞∑§ ©ŒÊ„⁄UáÊ ŒËÁ¡∞–

13. Give the meaning of : 3
(a) Convertible preference shares
(b) Cumulative preference shares
ÁŸêŸ ∑§Ê •Õ¸ ’ÃÊß∞ —
(a) ¬Á⁄UfløŸËÿ ¬ÍflʸÁœ∑§Ê⁄U •¥‡Ê
(b) ‚¥øÿË ¬ÍflʸÁœ∑§Ê⁄U •¥‡Ê

62/OSS/2-319-C ] 4 [ Contd...

14. What is meant by ‘Tangible goods and Intangible goods’ ? Give one example of each. 3

“◊Íø flSÃÈ•Ê¥” ∞fl¥ “•◊Íø flSÃÈ•Ê¥” ∑§Ê ÄÿÊ •Õ¸ „Ò? ¬˝àÿ∑§ ∑§Ê ∞∑§-∞∑§ ©ŒÊ„⁄UáÊ ŒËÁ¡∞–

15. State any three services offered by retailers to wholesalers. 3

»È§≈U∑§⁄U Áfl∑˝§ÃÊ•Ê¥ mÊ⁄UÊ ÕÊ∑§ Áfl∑˝§ÃÊ•Ê¥ ∑§Ê ¬˝ŒÊŸ ∑§Ë ¡ÊŸ flÊ‹Ë Á∑§ã„Ë¥ ÃËŸ ‚flÊ•Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

16. Explain ‘Work-study’ as a technique of scientific management. 4

flÒôÊÊÁŸ∑§ ¬˝’㜠∑§Ë ∞∑§ Ã∑§ŸË∑§ ∑§ M§¬ ◊¥ “∑§Êÿ¸-•äÿÿŸ” ∑§Ê ‚◊¤ÊÊß∞–

17. Maya Agro Products Ltd. manufactures devices that help in producing manure and energy 4
from dung of cows and buffalos. Suggest the media of advertising suitable for selling these
products. Also give reasons in support of your suggestion.

◊ÊÿÊ ∞ª˝Ê ©à¬ÊŒ Á‹Á◊≈U«U ∞‚ ©¬∑§⁄UáÊ ’ŸÊÃË „Ò ¡Ê ªÊÿ, ÷Ò¥‚ ∑§ ªÊ’⁄U ‚ πÊŒ ∞fl¥ ™§¡Ê¸ ∑§ ©à¬ÊŒŸ ◊¥ ‚„Êÿ∑§ „Ò¥–
ߟ ©à¬ÊŒÊ¥ ∑§Ë Á’∑˝§Ë ∑§ Á‹∞ ©¬ÿÈÄà ÁflôÊʬŸ ◊Êäÿ◊ ∑§Ê ‚ȤÊÊfl ŒËÁ¡∞– •¬Ÿ ‚ȤÊÊfl ∑§ ‚◊Õ¸Ÿ ◊¥ ∑§Ê⁄UáÊ ÷Ë
ŒËÁ¡∞–

18. There is a general thinking that only financial incentives motivate the employees. But there 4
are non-financial incentives also that are equally important to motivate employees. State any
four such incentives.

∞∑§ ‚Ê◊Êãÿ •flœÊ⁄UáÊÊ „Ò Á∑§ ∑§fl‹ ÁflûÊËÿ •Á÷¬˝⁄U∑§ (¬˝⁄UáÊÊ) ∑§◊¸øÊÁ⁄UÿÊ¥ ∑§Ê •Á÷¬˝Á⁄Uà ∑§⁄UÃ „Ò¥– flÊSÃfl ◊¥
ªÒ⁄U-ÁflûÊËÿ •Á÷¬˝⁄U∑§ (¬˝⁄UáÊÊ) ÷Ë ∑§◊¸øÊÁ⁄UÿÊ¥ ∑§Ê •Á÷¬˝Á⁄Uà ∑§⁄UŸ ∑§ Á‹∞ ‚◊ÊŸ M§¬ ‚ ◊„ûfl¬Íáʸ „Ò– ∞‚ Á∑§ã„Ë¥
øÊ⁄U ªÒ⁄U-ÁflûÊËÿ •Á÷¬˝⁄U∑§Ê¥ (¬˝⁄UáÊÊ•Ê¥) ∑§Ê ©À‹π ∑§ËÁ¡∞–

19. Vikram Brothers approached a commercial bank for grant of short-term loan. Though bank 4
is satisfied with their credit worthiness but still it demands security of same assets. Describe
any two such assets that bank may accept as security.

Áfl∑˝§◊ ’˝Œ‚¸ Ÿ •À¬ •flÁœ ´§áÊ ∑§ Á‹∞ ∞∑§ ’Ò¥∑§ ∑§Ê ‚ê¬∑¸§ Á∑§ÿÊ– ÿlÁ¬ ’Ò¥∑§ ©Ÿ∑§Ë √ÿÁÄêà ‚Êπ ‚ ‚¥ÃÈc≈U
„Ò Á»§⁄U ÷Ë fl„ ¡◊ÊŸÃ ∑§ M§¬ ◊¥ ∑ȧ¿U ‚¥¬ÁûÊÿÊ¥ ∑§Ë ◊Ê¥ª ∑§⁄UÃ „Ò– ∞‚Ë Á∑§ã„Ë¥ ŒÊ ‚ê¬ÁûÊÿÊ¥ ∑§Ê fláʸŸ ∑§ËÁ¡∞ ¡Ê ’Ò¥∑§
∑§Ê ¡◊ÊŸÃ ∑§ M§¬ ◊¥ SflË∑§Êÿ¸ „Ê¥ªË–

20. Explain the steps in export procedure after obtaining export licence but before appointment 4
of forwarding agent.

ÁŸÿʸà ‹Êß‚¥‚ ¬˝Êåà ∑§⁄UŸ ∑§ ¬‡øÊà ‹Á∑§Ÿ ◊Ê‹ ‹ŒÊŸ flÊ‹ ∞¡ã≈U ∑§Ë ÁŸÿÈÁÄà ‚ ¬„‹ ÁŸÿʸà ¬˝Á∑˝§ÿÊ ∑§ ÁflÁ÷ÛÊ
ø⁄UáÊÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

62/OSS/2-319-C ] 5 [ Contd...

21. Gunakshi purchased a scooty from Amogh Auto Dealers for ` 80,000. After a month it 5
started picking up trouble in running. The dealer refuses to exchange the scooty or return
the money. Where and how can Gunakshi file a complaint to get redressal of her grievance ?
ªÈáÊÊˇÊË Ÿ ` 80,000 ◊¥ •◊ÊÉÊ •ÊÚ≈UÊ «UË‹‚¸ ‚ ∞∑§ S∑ͧ≈UË π⁄Uˌ˖ ∞∑§ ◊„ËŸ ∑§ ¬‡øÊà ߂∑§ ø‹Ÿ ◊¥ ‚◊SÿÊ •ÊŸ
‹ªË– «UË‹⁄U ß‚ S∑ͧ≈UË ∑§ ’Œ‹ ŒÍ‚⁄UË S∑ͧ≈UË ŒŸ •ÕflÊ ¬Ò‚ flÊÁ¬‚ ∑§⁄UŸ ‚ ◊ŸÊ ∑§⁄U ÁŒÿÊ– ªÈáÊÊˇÊË •¬ŸË
Á‡Ê∑§Êÿà ÁŸflÊ⁄UáÊ „ÃÈ ∑§„Ê° Á‡Ê∑§Êÿà Œ¡¸ ∑§⁄UÊ ‚∑§ÃË „Ò ÃÕÊ ©‚∑§Ë ¬˝Á∑˝§ÿÊ ÄÿÊ „ÊªË?

22. State any five types of financial incentives. 5
ÁflûÊËÿ ¬˝⁄UáÊÊ•Ê¥ ∑§ Á∑§ã„Ë¥ ¬Ê°ø ¬˝∑§Ê⁄UÊ¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

23. State any five points that highlights the importance of Co-ordination. 5
‚◊ãflÿ ∑§ ◊„àfl ¬⁄U ¬˝∑§Ê‡Ê «UÊ‹Ÿ flÊ‹ Á∑§ã„Ë¥ ¬Ê°ø Á’ãŒÈ•Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

24. Some people says that stock exchanges are harmful to the society because of it promotes 5
speculation on the other hand some people explains the advantages provided by these to the
society. Explain any five such advantages of stock exchanges to the society.
∑ȧ¿U ‹ÊªÊ¥ ∑§Ê ∑§„ŸÊ „Ò Á∑§ S≈UÊÚ∑§ ∞Ä‚ø¥¡ ‚◊Ê¡ ∑§Ê „ÊÁŸ ¬„°ÈøÊÃ „Ò¥ ÄÿÊ¥Á∑§ ÿ„ ‚≈˜U≈U ∑§Ê ¬˝Êà‚ÊÁ„à ∑§⁄UÃ „Ò¥– ¡’Á∑§
ŒÍ‚⁄UË •Ê⁄U ∑ȧ¿U ‹Êª ‚◊Ê¡ ∑§Ê ߟ∑§ mÊ⁄UÊ ¬˝ŒÊŸ Á∑§∞ ª∞ ‹Ê÷Ê¥ ∑§Ë √ÿÊÅÿÊ ∑§⁄UÃ „Ò¥– S≈UÊÚ∑§ ∞Ä‚ø¥¡ mÊ⁄UÊ ‚◊Ê¡ ∑§Ê
¬˝ŒÊŸ Á∑§∞ ¡ÊŸ flÊ‹ ∞‚ Á∑§ã„Ë¥ ¬Ê°ø ‹Ê÷Ê¥ ∑§Ê ‚◊¤ÊÊß∞–

25. Explain any two factors taken into consideration while fixing the price of a product. 5
∞∑§ ©à¬ÊŒ ∑§Ê ◊ÍÀÿ ÁŸœÊ¸Á⁄Uà ∑§⁄UÃ ‚◊ÿ äÿÊŸ ◊¥ ⁄Uπ ¡ÊŸ flÊ‹ Á∑§ã„Ë¥ ŒÊ ÃàflÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

26. What is meant by ‘Delegation’ ? State any four points of distinction between delegation and 6
decentralization.
“•ãÃ⁄UáÊ” ∑§Ê ÄÿÊ •Õ¸ „Ò? •ãÃ⁄UáÊ ∞fl¥ Áfl∑§ãŒ˝Ëÿ∑§⁄UáÊ ∑§ ’Ëø •¥Ã⁄U ∑§ Á∑§ã„Ë¥ øÊ⁄U Á’ãŒÈ•Ê¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–
OR / •ÕflÊ
What is meant by ‘Controlling’ ? State the various steps in controlling process.
“ÁŸÿ¥òÊáÊ” ‚ ÄÿÊ •Á÷¬˝Êÿ „Ò? ÁŸÿ¥òÊáÊ ¬˝Á∑˝§ÿÊ ∑§ ÁflÁ÷ÛÊ ø⁄UáÊÊ¥ ∑§Ê ©À‹π ∑§ËÁ¡∞–

27. Explain ‘functional foremanship’ as a technique of scientific management. 6
flÒôÊÊÁŸ∑§ ¬˝’㜠∑§Ë ∞∑§ Ã∑§ŸË∑§ ∑§ M§¬ ◊¥ ““∑§ÊÿʸŸÈ‚Ê⁄U ‚¥ª∆UŸ”” ∑§Ê ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Is management a science ? Explain.
ÄÿÊ ¬˝’㜠∞∑§ ÁflôÊÊŸ „Ò? ‚◊¤ÊÊß∞–

62/OSS/2-319-C ] 6 [ Contd...

28. “In order to optimize the product requirements by the consumers importance should be 6
given to the elements of product mix”. Briefly explain these elements.
“ª˝Ê„∑§Ê¥ ∑§ Á‹∞ ©à¬ÊŒ •Êfl‡ÿ∑§ÃÊ ∑§Ë •ŸÈ∑ͧ‹Ã◊ ¬ÍÁø „ÃÈ ©à¬ÊŒ Á◊üÊ ∑§ ÃàflÊ¥ ¬⁄U äÿÊŸ ŒŸÊ øÊÁ„∞– ߟ ÃàflÊ¥ ∑§Ê
‚¥ˇÊ¬ ◊¥ ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Promotion is a persuasive communication and serves as a reminder to the buyers. Keeping
in mind these facts explain any three elements of promotion mix.
¬˝fløŸ ∞∑§ ¬˝Á⁄Uà ∑§⁄UŸ flÊ‹Ê ‚ê¬˝·áÊ „Ò ¡Ê π⁄UËŒŒÊ⁄UÊ¥ ∑§Ê ©à¬ÊŒ ∑§Ë ÿÊŒ ÁŒ‹ÊÃÊ ⁄U„ÃÊ „Ò– ß‚ ÃâÿÊ¥ ∑§Ê äÿÊŸ ◊¥
⁄UπÃ „È∞ ¬˝fløŸ Á◊üÊ ∑§ Á∑§ã„Ë¥ ÃËŸ ÃàflÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

29. Explain any six functions of wholesalers. 6
ÕÊ∑§ Áfl∑˝§ÃÊ ∑§ Á∑§ã„Ë¥ ¿U— ∑§ÊÿÊZ ∑§Ê ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Explain the various types of small scale fixed shop retailing.
¿UÊ≈U ¬Ò◊ÊŸ ∑§Ë SÕÊÿË ŒÈ∑§ÊŸÊ¥ ∑§ ÁflÁ÷ÛÊ ¬˝∑§Ê⁄UÊ¥ ∑§Ê ‚¥ˇÊ¬ ◊¥ ‚◊¤ÊÊß∞–

30. While doing financial management a company has to take certain decisions. Explain these 6
decisions.
ÁflûÊËÿ ¬˝’㜠∑§⁄UÃ ‚◊ÿ ∞∑§ ∑§ê¬ŸË ∑§Ê ∑ȧ¿U ÁŸáʸÿ ‹Ÿ „ÊÃ „Ò¥– ߟ ÁŸáʸÿÊ¥ ∑§Ê ‚◊¤ÊÊß∞–
OR / •ÕflÊ
Explain any three factors that affects the fixed capital requirements of a company.
∞∑§ ∑§ê¬ŸË ∑§Ë SÕÊÿË ¬¥Í¡Ë •Êfl‡ÿ∑§ÃÊ•Ê¥ ∑§Ê ¬˝÷ÊÁflà ∑§⁄UŸ flÊ‹ Á∑§ã„Ë¥ ÃËŸ ÃàflÊ¥ ∑§Ê ‚◊¤ÊÊß∞–

-o0o-

62/OSS/2-319-C ] 7 [ Contd...