Class 12 Sample Paper Business Studies (Half Yearly)

SAMPLE
PAPER
Half Yearly Examination

Prepared For
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HALF YEARLY EXAMINATION
SAMPLE QUESTION PAPER
Class - XII Subject – Business Studies
Time – 3 Hours Maximum Marks- 80

General Instructions:
1. All questions are compulsory.
2. Marks are indicated against each question.
3. Answer to questions carrying 1 mark may be one word or one sentence.
4. Answer to questions carrying 3 marks may be from 50 words to 75 words.
5. Answer to questions carrying 4 marks may be from 120 words to 140 words.
6. Answer to questions carrying 6 marks may be 200 words.
7. Attempt all parts of the question, together.

1. On joining Foster Public School as a Physical Education teacher, Vikram realized that he
did not have any freedom to introduce any changes in the sports activities being carried out
in the school. Identify the incentive which was being ignored by the school.
a. Organisational Climate
b. Job security
c. Career advancement opportunities
d. Employee recognition program [1]

2. Tamanna has two kids – Yash & Yashika, studying in different schools. On comparing the
two schools , Tamanna realises that the management of Yash’s school is better in many
ways, like the syllabus for each term is completed well in advance , the results for the
weekly exams are given on time, the teachers seem to be more joyful and contended and so
on. Identify the feature of management highlighted in the above-mentioned example.
[1]
3. It is not always true that just because a plan has worked before it will work
again. Identify the related limitation of planning.
a. Planning leads to rigidity
b. Planning reduces creativity
c. Planning may not work in a dynamic environment
d. Planning does not guarantee success [1]

4. Udaan Limited is a Bangalore based aviation company. The selection process for the post of
ground staff in the company includes a very short interaction of about 5 minutes with the
prospective candidates, in order to eliminate all those candidates who do not fulfil the
minimum requirement of the job. Identify the step in the selection process being described

in the above lines. [1]

1

5. Twinkle Stars’ is a well-known resort for organising parties, especially for children.
However, in past 6 months its popularity has reduced considerably as a new resort with
better ambience and facilities has opened within its vicinity. Name the related feature of
business environment which has influenced the business of ‘Twinkle stars’ adversely.
a. Totality of external forces
b. Dynamic nature
c. Interrelatedness
d. Uncertainty
[1]
6. Which principle of general management advocates that “Employee turnover
should be minimised to maintain organisational efficiency”?
a. Stability of Personnel
b. Remuneration of Employees
c. Equity
d. Espirit De Corps [1]

7. Identify the type of organisational structure which facilitates occupational specialisation.
a. Functional Structure
b. Horizontal Structure
c. Network Structure
d. Divisional Structure [1]
8. The need for the controlling function is felt in
a. Business Organisations
b. Political Organisations
c. Social Organisations
d. All of the above
9. What does the term ‘first mover advantage’ mean? [1]
10. In order to promote the sports shoes, Mansa limited is offering an opportunity to have
dinner with Anushka Sharma and Virat Kohli to two of its customers whose names will be
decided randomly through a draw. Besides the product itself, what is being marketed here
by the company through this offer. [1]
11. Keeping in view the changes in the consumer demands and preferences ‘Taste maker
Bakery’ has reduced the sugar and fat content in its products. This approach of business
shows that management is….
a. An intangible force
b. A group activity
c. A dynamic function
d. A multidimensional activity [1]

12. It is suitable for filling casual vacancies when work load is high or when certain number
of permanent workers are absent.
a. Direct Recruitment
b. Labour Contractors

c. Advertising on Television
d. Placement agencies and management consultants [1]

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13. Which one of the following is a financial incentive?
a. Promotion
b. Stock incentive
c. Job Security
d. Employee participation

14. Drishti joins a government school as a History teacher. She notices that one student in her
class, Dipesh, has been coming late to the class for past one week. So she, tends to form an
opinion about him that he is indisciplined child. As a result even when Dipesh is willing to
share some meaningful information in the class, Drishti does not pay attention towards
him. Identify the type of communication barrier being described in the above case.
[1]
15. The term ‘market’ may be understood in which of the following contexts?
a. Geographical area covered
b. Type of buyers
c. Quantity of goods transacted
d. All of the above [1]
16. Shyam Sundar, a manager in a pharmaceutical Company, is really appreciative of fresh
ideas given by his sub-ordinates. He frames policies only after consulting them. Which
style of leadership is he following? [1]

17. In order to promote green initiative, Basak Limited has started using eco-friendly
packaging containing plantable seeds. What is being marketed in the given case? [1]

18. What is departmentalisation ? [1]
19. Ranjan’s business is being adversely affected due to the delay in delivery on account
of poor weather conditions. Identify the marketing function which will be helpful to
him in this regard.
a. Physical Distribution
b. Standardisation & Grading
c. Transportation
d. Warehousing [1]

20. Yash runs a logistic company. The Tour Incharges of each trip in the company are
expected to submit a report to the event manager on the completion of every trip.
Identify the step in the Controlling process being described in the above lines.
a. Setting of Standards
b. Measurement of actual performance
c. Taking corrective action
d. Analysing the deviation [1]

21. Sunidhi’s grandmother is working as general manager in a film production company.
Identify the level that she is working and briefly outline any three functions that she
has to perform while working at this level.

22. Noori owns a garment factory in Gurugram. She has observed that frequent conflicts

emerge between production and marketing department which adversely affects the sales
of the company. When she shared this problem with her father, he told her that these
conflicts arise due to the fact that each department is performing activities in isolation
from others and barriers between departments are becoming more rigid.
In the context of the above case :-

3

a. Identify and explain the quality of management which is lacking because of which
each department is performing activities in isolation from others.
b. Also, explain any two features of the concept as identified in part (a) of the question.
[1+2=3]
23. As per the directions issued by the Supreme Court , the government passed an order to
ban the sale of tobacco products within the area of 200 m of all educational institutions as:
a. Its consumption is injurious to health
b. People are becoming more conscious about health and fitness. This indicates the
government’s attitude towards this business.
Identify the business environment under three different dimensions by quoting from
above paragraph. [3]
24. The supply chain of McDonald’s is highly complex in India. It uses around 9000 hamburger
buns, 3500 kg of tomatoes, 2000 kg of iceberg lettuce and more than 5000 slices of cheese on
a daily basis. The whole practice begins at the grassroots with produce being delivered
directly to suppliers by farmers. This produce is then processed and distributed to
distribution centres and the quality of supplies is maintained by using customized
multichambered temperature controlled trucks. These items are stored in rooms with zones
at different temperatures and then dispatched to the restaurants depending on their
requirements. Identify and explain any two types of plans being described in the above
lines. [3]

25. Sayonara, is a famous food brand in India. Due to the allegation one of its products ready
to eat masala oats was banned by the National Food Safety Regulator and directed the
company to withdraw the product. From commanding 70% share of India’s Oats market,
Sayonara went to zero in just a month. Mr. Sikand Kapoor was appointed by the company
to reinstate its lost image. The first thing Mr. Sikand Kapoor was to start communicating
with all the stake holders – Regulators, media, consumers. He ensured that every question
gets a satisfactory answer and then he pushed advertising.
Name and explain the concept of promotion mix which helps the company to reinstate
its lost good will. [4]

26. Mohit Gupta is working with Yellow Security Services Ltd. He is also recruiting security
guards for the company. The company provides security services in Delhi and Noida at
short notice to various companies. The guards are recruited on a temporary basis. The
guards provided by this company are known for their honesty and punctuality. Mohit
Gupta is well-known in his village for providing employment to unskilled people.
a. Name the source of recruitment used by Yellow Security Services Ltd.
b. State any one advantage of this source of recruitment
c. Explain the source of recruitment, briefly.
d. Identify the need of security guards which is being fulfilled by the company as per
Maslow’s need hierarchy. [1x4=4]
27. Anushka is doing a course in fashion designing from an institute of repute. As a part of
the course, she has been asked to take on-the-job training in an export house for a
fortnight in order to gain an insight about various practical aspects related to designing.

Anushka, through the references from her senior, joins an export house owned by an
upcoming designer, Nandita.
In the context of the above case:
a. Name and explain the type of training which Anushka has been asked to undertake.
b. Explain briefly any one method for providing off-the-job training. [2+2=4]

4

28. Infocom has diversified itself into several product lines : Telecommunications,
Engineering, Financial Services. Each subsidiary is self sufficient with their own
administrative functions, propagating the belief that people can assume the responsibility
for the effective implementation of their decisions. And should be given autonomy. This
has reduced the need for direct supervision by superiors, has promoted flexibility,
initiative and faster decision making. The orders of customers are never delayed , as a a
result of good policy decisions of top management.
a. Identify and explain any two points of importance of the concept being discussed above.
b. Name and briefly explain a suitable framework for the company within which the
managerial and operating task are to be performed. [2+2=4]
29. Mention and explain any four features of planning. [4]

30. Vikas was the Chief Operating Officer of Yalet Ltd., a company providing advanced
software solutions to Indian Defence Services. They had been carrying on business
successfully for the last twelve years and earning enough profits. But since last one year
they realised that though they are getting big orders, which are being fulfilled in
appropriate times, even then the revenues are decreasing. Vikas was not able to find out
where the problem was. He started keeping a close check on the progress of activities as
he could sense that something was wrong. He wanted to take some action before any
major damage could be done to the business. Vikas appointed a Cyber Security Expert
who monitored the company’s processes and found out that the computer operator was
deleting the entries from the computer and pocketing the revenues. He was caught , and,
handed over to the police. This created an atmosphere of Order and Discipline in the
Organisation and helped in minimising dishonest behaviour on the part of the employees.
a. Identify & explain the function of Management highlighted in the above paragraph.
b. Explain any three importance of this function of management that may benefit the
Organisation. [1+3=4]

31. Samita had been working as an assistant manager with Johnson Enterprises for the last
ten years. She was very popular amongst her colleagues because of her commitment and
dedication towards work. When a senior manager retired all her colleagues thought that
now Samita would be promoted. But to everyone’s surprise, the vacant post was filled
by an outsider, Mrs. Rita. Samita felt demoralised and her performance started declining.
She would absent herself often and could not meet her targets.
Mrs. Rita was a good leader who would not only instruct her subordinates but would also
guide and inspire them. She noticed Samita’s behaviour and felt that her performance can
be improved. She started involving Samita in the decision – making issues related to the
Organisation and made her a part of high level joint – management committee. Samita
was now punctual in office and her performance started improving.
a. Identify and explain the function of management being performed by Mrs. Rita.
b. Name the element and explain of the above function of management which
helped Rita improve Samita’s behaviour.
c. State any four features of the element identified in (b) above. [1+1+4=6]

32. Study Buddy Pvt. Ltd., is a company dealing in stationery items. In order to establish
standards of excellence and quality in materials and in the performance of men and

machines, the company adheres to benchmarks during production. Moreover, its
products are available in limited varieties,sizes,and dimensions thereby eliminating
superfluous diversity of products.
a. Identify the technique of scientific management which has been adopted by Study
Buddy Pvt., Ltd.

b. Also explain one other technique of scientific management [3+3=6]

5

33. Explain what is meant by Divisional Structure and also mention for which type of
Organisations, divisional structure will be suitable. What are the two advantages and two
disadvantages of the Divisional Structure. [1+1+2+2=]
34. Nischay, after completing his masters in computer engineering decided to start his own
business. He visited his uncle Mr. Jaiprakash who has been running a successful business
in web designing. He shared with Nischay that the main reason for his success in the
business lies in his approach of building a life time relation with his clients. Therefore, his
business is not only restricted to designing web sites according to the specifications of the
clients but also providing continuous online assistance to them and handling their
grievances effectively and doing all this at a profit. He provides these services at
competitive prices. Anybody getting interested in web solutions can contact him through
his website. Moreover, whenever the market is sluggish he tries to create demand by
offering short–term incentives to the buyers. Briefly explain the various elements of
marketing mix being pursued by Mr. Jaiprakash by quoting lines from the para. [1.5X4=6]

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