CBSE Class 12 Retail Question Paper 2020

H$moS> Z§.
Code No. 325
amob Z§. narjmWu H$moS >H$mo CÎma-nwpñVH$m Ho$ _wI-n¥ð
Roll No. >na Adí` {bIo§ &
Candidates must write the Code on the
title page of the answer-book.

ZmoQ> NOTE
(I) H¥$n`m Om±M H$a b| {H$ Bg àíZ-nÌ _o§ _w{ÐV (I) Please check that this question
n¥ð> 11 h¢ & paper contains 11 printed pages.

(II) àíZ-nÌ _| Xm{hZo hmW H$s Amoa {XE JE H$moS (II) Code number given on the right
>Zå~a H$mo N>mÌ CÎma-nwpñVH$m Ho$ _wI-n¥ð> na hand side of the question paper
{bI| & should be written on the title page of
the answer-book by the candidate.
(III) H¥$n`m Om±M H$a b| {H$ Bg àíZ-nÌ _| (III) Please check that this question
>42 àíZ h¢ & paper contains 42 questions.
(IV) H¥$n`m àíZ H$m CÎma {bIZm ewê$ H$aZo go (IV) Please write down the Serial
nhbo, CÎma-nwpñVH$m _| àíZ H$m H«$_m§H$ Number of the question in the
Adí` {bI| & answer-book before attempting it.
(V) Bg àíZ-nÌ H$mo n‹T>Zo Ho$ {bE 15 {_ZQ >H$m (V) 15 minute time has been allotted to
g_` {X`m J`m h¡ & àíZ-nÌ H$m {dVaU read this question paper. The
nydm©• _| 10.15 ~Oo {H$`m OmEJm & question paper will be distributed
10.15 ~Oo go 10.30 ~Oo VH$ N>mÌ Ho$db at 10.15 a.m. From 10.15 a.m. to
10.30 a.m., the students will read the
àíZ-nÌ H$mo n‹T>|Jo Am¡a Bg Ad{Y Ho$ Xm¡amZ question paper only and will not
do CÎma-nwpñVH$m na H$moB© CÎma Zht {bI|Jo & write any answer on the
answer-book during this period.

\w$Q>H$a
RETAIL

{ZYm©[aV g_` : 3 KÊQ>o A{YH$V_ A§H$ : 60
Time allowed : 3 hours Maximum Marks : 60

.325 1 P.T.O.

gm_mÝ` {ZX}e :
{ZåZ{b{IV {ZX}em| H$mo ~hþV gmdYmZr go n{‹T>E Am¡a CZH$m g™Vr go nmbZ H$s{OE :
(a) Bg àíZ-nÌ _| Xmo IÊS> h¢ & IÊS> H$ … amoOJma H$m¡eb Am¡a IÊS> I … {df` H$m¡eb &
(b) IÊS> H$ … amoOJma H$m¡eb (10 A§H$)
(i) {XE JE 6 àíZm| _| go {H$Ýht 4 àíZm| Ho$ CÎma Xr{OE & àË`oH$ àíZ 1 A§H$ H$m h¡ &
(ii) {XE JE 5 àíZm| _| go {H$Ýht 3 àíZm| Ho$ CÎma Xr{OE & àË`oH$ àíZ 2 A§H$ H$m h¡ &
(c) IÊS> I … {df` H$m¡eb (50 A§H$)
(i) {XE JE 12 àíZm| _| go {H$Ýht 10 àíZm| Ho$ CÎma Xr{OE & àË`oH$ àíZ 1 A§H$ H$m h¡ &
(ii) {XE JE 7 àíZm| _| go {H$Ýht 5 àíZm| Ho$ CÎma Xr{OE & àË`oH$ àíZ 2 A§H$ H$m h¡ &
(iii) {XE JE 7 àíZm| _| go {H$Ýht 5 àíZm| Ho$ CÎma Xr{OE & àË`oH$ àíZ 3 A§H$ H$m h¡ &
(iv) {XE JE 5 àíZm| _| go {H$Ýht 3 àíZm| Ho$ CÎma Xr{OE & àË`oH$ àíZ 5 A§H$ H$m h¡ &

(d) Bg àíZ-nÌ _| 42 àíZ em{_b h¢ {OZ_| go 30 àíZm| Ho$ CÎma XoZo h¢ &
(e) g^r àíZm| Ho$ {deof ^mJ /IÊS> H$mo ghr H«$_ _| H$s{OE &
(f) A{YH$V_ g_` 3 K§Q>o h¡ &
IÊS> H$
(amoOJma H$m¡eb) (10 A§H$)
{XE JE 6 àíZm| ‘| go {H$Ýht 4 àíZm| Ho$ CÎma Xr{OE & à˶oH$ àíZ 1 A§H$ H$m h¡ & 14=4

1. g§àofU H$s n[a^mfm Xr{OE & 1

2. A{^àoaUm H$s n[a^mfm Xr{OE & 1

3. àñVwVrH$aU hoVw Cn`moJ {H$E OmZo dmbo {H$Ýht Xmo gm°âQ>do`am| Ho$ Zm_ {b{IE & 1

4. D$Om© boIm-narjH$ (Am°{S>Q>a) H$s ^y{_H$m H$m CëboI H$s{OE & 1

5. ‘‘EH$ CÚ_r AnZo ~m°g H$mo [anmoQ>© H$aVm h¡ &’’ Š`m `h H$WZ gË` h¡ ? AnZo CÎma Ho$
g_W©Z _| H$maU Xr{OE & 1

6. ‘Ame§{H$V’ H$mo n[a^m{fV H$s{OE & 1

.325 2

General Instructions :
Read the following instructions very carefully and strictly follow them :
(a) This question paper consists of two sections viz. Section A : Employability
Skills and Section B : Subject Skills.
(b) SECTION A : Employability Skills (10 Marks)
(i) Answer any 4 questions out of the given 6 questions of 1 mark each.
(ii) Answer any 3 questions out of the given 5 questions of 2 marks each.
(c) SECTION B : Subject Skills (50 Marks)
(i) Answer any 10 questions out of the given 12 questions of 1 mark each.
(ii) Answer any 5 questions out of the given 7 questions of 2 marks each.
(iii) Answer any 5 questions out of the given 7 questions of 3 marks each.
(iv) Answer any 3 questions out of the given 5 questions of 5 marks each.
(d) This question paper contains 42 questions out of which 30 questions are to be
answered.
(e) All questions of a particular part/section must be attempted in the correct
order.
(f) The maximum time allowed is 3 hours.

SECTION A
(Employability Skills) (10 Marks)

Answer any 4 questions out of the given 6 questions of 1 mark each. 14=4

1. Define communication. 1

2. Define motivation. 1

3. Name any two softwares used for presentations. 1

4. State the role of an energy auditor. 1

5. ‘‘An entrepreneur reports to the boss.’ Is this statement true ? Give
reason in support of your answer. 1

6. Define ‘paranoid’. 1

.325 3 P.T.O.

{XE JE 5 àíZm| ‘| go {H$Ýht 3 àíZm| Ho$ CÎma Xr{OE & à˶oH$ àíZ 2 A§H$ H$m h¡ & 23=6

7. Ü`mZ XoZm ({bgqZJ) VWm gwZZm ({h`[a¨J) _| AÝVa ñnîQ> H$s{OE & 2

8. ñd`§-àoaUm Ho$ _hÎd H$mo g§jon _| g_PmBE & 2

9. ‘E_.Eg. nmdaßdm°B§Q>’ _| CnbãY {d{^Þ àH$ma Ho$ ì`y H$s gyMr ~ZmBE & 2

10. EH$ g\$b CÚ_r _| hmoZo dmbo _yë`m| H$s gyMr ~ZmBE & 2

11. Ob g§ajU _| h[aV (J«rZ) H$m`m] (Om°ãg) H$s ^y{_H$m H$mo g§jon _| g_PmBE & 2

IÊS> I
({df¶ H$m¡eb) (50 A§H$)

{XE JE 12 àíZm| ‘| go {H$Ýht 10 àíZm| Ho$ CÎma Xr{OE & à˶oH$ àíZ 1 A§H$ H$m h¡ & 110=10

12. ‘‘{H$gr àXe©Z H$s A{V-CÎm_ {dH«$` D±$MmB© Am±I VWm ~oëQ> ñVa Ho$ _Ü` hmoVr h¡ &’’ Š`m
`h H$WZ gË` h¡ ? 1

13. ‘‘amoµOZm_Mo H$mo _w»` à{d{îQ> nwñVH$ H$hm OmVm h¡ &’’ Š`m `h H$WZ gË` h¡ ? 1

14. ‘‘~¢H$ g_mYmZ {ddaU amoH$‹S> nwñVH$ Ho$ ~¢H$ ñVå^ eof VWm ~¢H$ nmg ~wH$ eof Ho$ AÝVa
H$m g_mYmZ H$aZo Ho$ {bE V¡`ma {H$`m OmVm h¡ &’’ Š`m `h H$WZ ghr h¡ ? 1

15. ‘‘_mbgyMr (BÝdoÝQ´>r) _m±J H$s A{ZpíMVVm VWm g_` gr_m gwajm ñQ>m°H$ H$s Amdí`H$Vm
H$m g¥OZ H$aVr h¡ &’’ Š`m `h H$WZ gË` h¡ ? 1

16. A§V:àoaUm H«$` H$m Š`m AW© h¡ ? 1

17. EH$ J«mhH$ H$m Ü`mZ ItMZo Ho$ {bE ßdm°B§Q>-Am°µ\$-gob {dnUZ __________ H$m Cn`moJ
H$aVm h¡ & 1

.325 4

Answer any 3 questions out of the given 5 questions of 2 marks each. 23=6

7. Differentiate between listening and hearing. 2

8. Explain briefly the importance of self-motivation. 2

9. List the different types of views that are available in ‘MS PowerPoint’. 2

10. List the values that a successful entrepreneur should have. 2

11. Explain briefly the role of green jobs in water conservation. 2

SECTION B
(Subject Skills) (50 Marks)

Answer any 10 questions out of the given 12 questions of 1 mark each. 110=10

12. ‘‘The best-selling height on any display is between eye and belt level.’’ Is
this statement true ? 1

13. ‘‘Journal is called the book of prime entry.’’ Is this statement true ? 1

14. ‘‘Bank Reconciliation Statement is prepared to reconcile the difference in
balance of Bank column of cash book and bank pass book.’’ Is this
statement correct ? 1

15. ‘‘Uncertainty in demand for inventory as well as in lead time creates the
need for a safety stock.’’ Is this statement true ? 1

16. What is meant by impulse buying ? 1

17. Point-of-Sale marketing utilizes ____________ to catch a shopper’s
attention. 1

.325 5 P.T.O.

18. {d{^Þ àH$ma Ho$ nr.Amo.Eg. (POS) àXe©Zm| _| gpå_{bV h¢ __________ VWm
__________ & 1

19. Bg àUmbr _| g^r _yë` VWm _mÌmE± __________ Ho$ Ûmam bm°J-BZ H$a Xr OmVr
h¢ & 1

20. ____________ ñQ>moa VWm g^r ñQ>m°H$ ñWmZm| H$m ^m¡{VH$ A{^Ý`mg h¡ & 1

21. Cn^moº$mAm| VWm \w$Q>H$a ì`mnm[a`m| Ho$ _Ü` dñVwAm| H$m BÝQ>aZoQ> Ho$ _mÜ`_ go H«$` VWm
{dH«$` `h ^r H$hbmVm h¡ : 1
(A) ~r Qy> ~r _m{H©$Q>
(B) ~r Qy> gr _m{H©$Q>
(C) ~r Qy >E _m{H©$Q>
(D) ~r Qy> Ho$ _m{H©$Q>

22. ñWm{nV amoH${‹S>E go do à{VdoXZ CËnÞ H$aZm Ano{jV h¡, Omo àX{e©V H$aVo h¢ : 1

(A) {H$E JE Hw$b boZXoZ
(B) Eg.Ho$.`y. AZwgma {ddaU
(C) g§{dXm AZwgma {ddaU
(D) Cn`w©º$ g^r

23. {ZåZ{b{IV _| go H$m¡Z-gr boIm§H$Z H$s AdYmaUm Zht h¡ ? 1

(A) ì`dgm` H$s {Za§VaVm AdYmaUm
(B) _wÐm _mnZ AdYmaUm
(C) AZwê$nVm AdYmaUm
(D) bm^ AdYmaUm

.325 6

18. Various types of POS displays include _________ and _________ . 1

19. All the prices and quantities are logged in the system through a

_____________ . 1

20. __________ is a physical layout of the store and all stock locations. 1

21. Purchase and sale of goods between consumers and retailers using the

internet is also referred to as : 1

(A) B2B Market

(B) B2C Market

(C) B2A Market

(D) B2K Market

22. Placed cashier is expected to generate reports which show : 1

(A) total number of transactions done.

(B) details of SKU-wise report.

(C) details of tender-wise report.

(D) All of the above

23. Which of the following is not an accounting concept ? 1

(A) Going concern concept

(B) Money measurement concept

(C) Consistency concept

(D) Profit concept

.325 7 P.T.O.

{XE JE 7 àíZm| ‘| go {H$Ýht 5 àíZm| Ho$ CÎma Xr{OE & à˶oH$ àíZ 2 A§H$ H$m h¡ & 25=10

24. à^mdr Ñ{îQ>JV ì`mnm[aH$ _mb Ho$ VÎdm| H$m CëboI H$s{OE & 2

25. nr.Amo.Eg. {dnUZ H$m Š`m AW© h¡ ? 2

26. nr.Amo.Eg. H$mC§Q>a na {Z`wº$ ì`{º$ Ûmam {bE OmZo dmbo àW_ MaU H$mo g§jon _|
g_PmBE & 2

27. H$m°b g|Q>am| Ho$ àH$mam| H$mo g§jon _| g_PmBE & 2

28. \w$Q>H$a VWm WmoH$ {~qbJ _| AÝVa ñnîQ> H$s{OE & 2

29. {H$Ýht Xmo boIm§H$Z n[anm{Q>`m| H$m CëboI H$s{OE & 2

30. _mbgyMr {Z`§ÌU H$s nr.Amo.Eg. {d{Y H$mo n[a^m{fV H$s{OE & 2

{XE JE 7 àíZm| ‘| go {H$Ýht 5 àíZm| Ho$ CÎma Xr{OE & à˶oH$ àíZ 3 A§H$ H$m h¡ & 35=15

31. g§JR>Z Ho$ à{V {dH«$` à~§YH$ Ho$ {H$Ýht VrZ Xm{`Ëdm| H$mo g_PmBE & 3

32. B©-[aQ>oqbJ _| ^wJVmZ H$s {H$Ýht VrZ {d{Y`m| H$mo g_PmBE & 3

33. boIm§H$Z Ho$ H$moB© VrZ CÔoí` g_PmBE & 3

34. Xmohar à{d{îQ> àUmbr Ho$ {Z`_ {b{IE & 3

35. boIm§H$Z H$s {H$Ýht VrZ gr_mAm| H$mo g_PmBE & 3

36. _mbgyMr (BÝdoÝQ´>r) aIaImd (h¢S>qbJ) Ho$ joÌ H$mo g_PmBE & 3

37. Cn^moº$mAm| Ho$ {bE B©-[aQ>oqbJ Ho$ {H$Ýht VrZ bm^m| H$m dU©Z H$s{OE & 3

.325 8

Answer any 5 questions out of the given 7 questions of 2 marks each. 25=10

24. State the elements of effective visual merchandise. 2

25. What is meant by POS marketing ? 2

26. Briefly explain the first step to be taken at a POS counter by the person
posted there. 2

27. Briefly explain the types of call centres. 2

28. Differentiate between retail and wholesale billing. 2

29. State any two accounting conventions. 2

30. Define POS method of inventory control. 2

Answer any 5 questions out of the given 7 questions of 3 marks each. 35=15

31. Explain any three responsibilities of a sales manager towards the
organisation. 3

32. Explain any three methods of payment in case of e-retailing. 3

33. Explain any three objectives of accounting. 3

34. Write the rules of double entry system. 3

35. Explain any three limitations of accounting. 3

36. Explain the scope of inventory handling. 3

37. Describe any three advantages of e-retailing for consumers. 3

.325 9 P.T.O.

{XE JE 5 àíZm| ‘| go {H$Ýht 3 àíZm| Ho$ CÎma Xr{OE & à˶oH$ àíZ 5 A§H$ H$m h¡ & 53=15

38. {H$Ýht nm±M {~ÝXþAm| Ho$ AmYma na na§namJV {dnUZ VWm B©-{dnUZ _| AÝVa ñnîQ>
H$s{OE & 5

39. B©-{dnUZ Ho$ {H$Ýht nm±M gr (C’s) H$m CëboI H$s{OE & 5

40. boIm§H$Z H$s {H$Ýht nm±M {deofVmAm| H$mo g_PmBE & 5

41. boIm§H$Z Ho$ bm^ g_PmBE & 5

42. _mbgyMr (BÝdoÝQ´>r) JUZ H$s H$åß`yQ>a Ûmam CËnÞ H$mC§Q> erQ> {d{Y Ho$ {H$Ýht VrZ bm^m|
VWm {H$Ýht Xmo hm{Z`m| H$m CëboI H$s{OE & 5

.325 10

Answer any 3 questions out of the given 5 questions of 5 marks each. 53=15

38. Distinguish between traditional marketing and e-marketing on the basis
of any five points. 5

39. State any 5 C’s of e-marketing. 5

40. Explain any five characteristics of accounting. 5

41. Explain the advantages of accounting. 5

42. State any three merits and any two demerits of computer generated
count sheet method for counting inventory. 5

.325 11 P.T.O.